Shipping Delay Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for Shipping Delay that have been sent to customers in the past from different companies. Seeing these examples will help you understand the best practices and nuances of crafting effective Shipping Delay emails before you create your own.

What should go into shipping delay emails?

A good Shipping Delay email is clear and empathetic, addressing the delay directly while reassuring the customer about the next steps. It should include specific details about the delay and offer a solution or compensation to maintain customer trust.

• Subject Line: Use a straightforward and honest subject line like "Update on Your Order" or "Shipping Delay Notification."
• Greeting: Start with a warm and personalized greeting, such as "Dear [Customer's Name]," to make the email feel more personal.
• Explanation of Delay: Clearly explain the reason for the delay. For example, "Due to unforeseen circumstances, your order has been delayed."
• Apology and Reassurance: Apologize sincerely and reassure the customer. Phrases like "We apologize for any inconvenience this may cause" and "We are working hard to resolve this issue" are effective.
• Next Steps: Inform the customer about what to expect next. For instance, "Your order is now expected to ship by [new date]."
• Compensation or Incentive: Offer something to make up for the delay, such as a discount on their next purchase or free shipping. "As a token of our appreciation for your patience, please enjoy 10% off your next order with the code THANKYOU10."

Let's jump into it and take a look at 10 email examples of good Shipping Delay emails!

10 shipping delay email examples

1) Starface

Starface is a brand known for its playful and positive approach to skincare, often using engaging subject lines with emojis and offering product bundles like the "SUPER STAR BUNDLE." This email is a good example of a Shipping Delay email because it uses a clear and direct subject line about the shipping offer, and its visually appealing design reassures customers while providing easy navigation and sharing options.

2) Krink

Krink, a brand known for its high-quality art supplies, effectively communicates urgency and clarity in its Shipping Delay email with the subject line "Free shipping ends tonight! ⏰". The email's straightforward design and clear call-to-action empower users to take immediate action, ensuring they stay informed and engaged despite the delay.

3) Aura Bora

Aura Bora, known for its unique and refreshing beverages, excels in customer communication with its email titled "fyi: you've got good taste." This email is an excellent example for addressing shipping delays as it employs a simple and direct subject line, ensuring clarity and maintaining customer trust while showcasing the brand's aesthetic appeal and straightforward communication style.

4) Cheribundi

Cheribundi, a brand associated with cherry-based products, stands out with its "Celebrate National Cherry Day 🍒" email. The email's clear and festive subject line, combined with its visually appealing design, effectively addresses shipping delays by maintaining customer engagement and trust through straightforward communication and aesthetic appeal.

5) Stumptown Coffee Roasters

Stumptown Coffee Roasters, renowned for its high-quality coffee and commitment to sustainability, excels in customer communication with its "Big Bag, Big Deal" email. The email's clear and direct subject line, combined with its visually appealing design, effectively addresses shipping delays by maintaining customer engagement and trust through straightforward communication and aesthetic appeal.

6) Rose Delights

Rose Delights, known for its artisanal confections, excels in customer communication with its "Introducing Rose Subscriptions" email. This email is a good example of a Shipping Delay email because it uses a clear and direct subject line, and its visually appealing design reassures customers while providing easy navigation and sharing options.

7) Adùn

Adùn's "Catch Us Choppin' It Up" email stands out with its clear and direct subject line, ensuring customers are immediately informed about the shipping delay. The email's modular and organized design, combined with straightforward communication, empowers users by providing easy navigation and maintaining trust through its aesthetic appeal.

8) YETI

YETI is a brand known for its high-quality outdoor gear, including coolers, drinkware, and accessories designed for durability and performance. The "Free Shipping For Father’s Day" email is a strong example of a Shipping Delay email due to its clear communication, timely subject matter, and customer-centric approach, offering free shipping to maintain customer satisfaction and trust.

9) Better Brand

Better Brand's "Free Shipping When You Buy More" email effectively captures attention with its clear and direct subject line, offering a compelling incentive. The email's design is straightforward and user-friendly, providing easy navigation and sharing options, which enhances the overall user experience and maintains customer engagement.

10) P & Co

P & Co is a brand featured for its "Plan your Black Friday shopping!" email, which stands out due to its clear and direct subject line, ensuring customers are immediately informed about the shipping delay. The email's visually appealing design and straightforward communication empower users by providing easy navigation and maintaining trust through its aesthetic appeal.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning Shipping Delay emails that keep your customers informed and engaged. Our intuitive platform empowers you to design beautiful, clear, and effective emails with ease, ensuring your communication is both professional and aesthetically pleasing.

Wrapping up

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way.

With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity. Our platform empowers you to design professional and aesthetically pleasing emails with ease, ensuring your communication is both effective and visually appealing.

We hope this article has provided valuable insights into crafting effective Shipping Delay emails. Ready to elevate your email marketing? Sign up for Flodesk today.