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Notification Emails: 10 Great Examples (& Other Tips)

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In this article, we'll show you 10 email examples for notifications that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and why, making it easier to create your own effective notification emails.

What should go into notification emails?

A good notification email is clear, concise, and directly addresses the recipient's needs. It should include essential information, a call to action, and a sense of urgency to prompt immediate attention.

  • Subject Line: Keep it short and to the point, such as "Your Order Has Shipped!" or "Password Reset Request."
  • Greeting: Personalize the greeting with the recipient's name to make the email feel more tailored, e.g., "Hi [Name],".
  • Main Message: Clearly state the purpose of the email in the first few lines. For example, "We wanted to let you know that your order #12345 has been shipped."
  • Call to Action: Include a clear and direct call to action, such as "Track your order" or "Reset your password now."
  • Additional Information: Provide any necessary details or instructions, like "Your package is expected to arrive in 3-5 business days."
  • Closing: End with a friendly closing and contact information for further assistance, e.g., "Thank you for shopping with us! If you have any questions, feel free to reply to this email."

Let's jump into it and check out 10 email examples of good notification emails!

10 notification email examples

1) Threads

Threads

Threads is a notification email designed to keep users informed about unread messages, featuring a clean and organized layout that enhances readability. Its simplicity and user-friendly design make it an effective tool for ensuring important updates are not missed, empowering users to stay on top of their communications effortlessly.

2) Linkedin

Linkedin

LinkedIn is a professional networking platform where users can connect with colleagues, share professional updates, and engage with industry content. The notification email "Your Page has been mentioned!" is effective due to its clear subject line, professional design, and actionable content, empowering users to stay updated and manage their professional presence efficiently.

3) DoorDash

DoorDash

DoorDash is a food delivery service that connects customers with local restaurants, allowing users to order meals and have them delivered to their location. The "Whoops! We sent you the wrong email" notification is effective because it directly addresses the issue with a clear subject line, maintains a clean and user-friendly design, and promptly reassures customers by acknowledging the mistake and providing next steps.

4) Feals

Feals

Feals' notification email stands out due to its clean and organized layout, which helps users manage their notifications, chores, and stress effectively. Its simplicity and user-friendly design empower recipients to stay on top of their tasks without feeling overwhelmed.

5) Apple

Apple

Apple is a leading technology company known for its innovative products such as the iPhone, iPad, Mac, and Apple Watch. The company excels in email communication by delivering clear, concise messages that are visually appealing and easy to understand. Their "Notification regarding your subscriptions" email is a prime example of this, featuring a clean layout with ample white space, high-quality product images, and minimal text. The content is organized logically, often with a prominent call-to-action button, and uses a consistent color palette that aligns with Apple's brand identity. The email's simplicity is evident in its uncluttered design and straightforward messaging, allowing users to quickly grasp the main points. By providing clear options and highlighting product benefits, the email empowers users to make informed decisions, while the elegant visuals and cohesive design contribute to a strong aesthetic appeal.

6) Instagram

Instagram

Instagram is a social media platform that focuses on connecting friends and facilitating communication through photo and video sharing. The "Smiles Davis, connecting with your friends has never been easier" notification email is a great example of clear and simple design, empowering users to engage with their network effortlessly while maintaining a visually appealing layout.

7) Womp

Womp

Womp's "New Comment" notification email is designed to keep users informed about new interactions on their platform. Its effectiveness lies in its clear subject line, clean layout, and direct call to action, which together ensure that users can quickly and easily stay engaged with their community.

8) The Information

The Information

The Information is a digital publication known for delivering high-quality, in-depth news and analysis about the technology industry. Their notification emails are a prime example of simplicity and user empowerment, providing concise, relevant updates directly to subscribers with a clean, minimalistic design that highlights the most important news at the top, making it easy for users to quickly scan and access the content that matters most to them.

9) Trustpilot

Trustpilot

Trustpilot's "16 people have read your review" notification email is a prime example of effective communication. Its clean and organized layout, combined with a straightforward message, ensures that users can quickly understand the impact of their reviews, empowering them to stay engaged with the platform effortlessly.

10) Slack

Slack

Slack's "Your notifications are now mobile" email is a prime example of effective communication, featuring a clean and organized layout that ensures users can easily stay updated on the go. Its simplicity and user-friendly design empower recipients to manage their notifications effortlessly, making it a great tool for maintaining productivity and connectivity.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning notification emails that are both simple and effective. Our intuitive design tools empower you to craft clear, concise messages that resonate with your audience, ensuring your communications are always on point and aesthetically pleasing.

Wrapping up

Flodesk

Flodesk's intuitive design tools make it easy to create visually stunning notification emails that are both simple and effective. With no need for coding or design skills, you can effortlessly craft clear, concise messages that resonate with your audience, ensuring your communications are always on point and aesthetically pleasing.

Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

In conclusion, using Flodesk can transform your email marketing strategy. Sign up today and start creating beautiful, effective emails with ease by visiting Flodesk.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.