In this article, we'll show you 10 email examples featuring GIFs that have been sent to customers from various companies. Seeing these examples can help you understand the best practices and creative possibilities before you start designing your own GIF emails.
A good GIF email captures attention immediately with a visually appealing and relevant GIF, while also ensuring the GIF enhances the message rather than distracting from it. The most important elements are the GIF's quality and relevance to the email's content, making the communication both engaging and effective.
Let's jump into it and explore 10 fantastic examples of GIF emails that hit the mark!
Birchbox is a subscription-based beauty and grooming company that delivers monthly boxes containing curated samples of skincare, haircare, makeup, and grooming products. This GIF email is effective because it combines a playful subject line with a clear value proposition, empowering users to choose their gift while maintaining a clean, modern design that captures attention and drives engagement.
4Knines is a brand known for its high-quality pet products, particularly focusing on durable and comfortable car seat covers for dogs. This GIF email stands out due to its visually striking design and clear messaging, effectively capturing attention and conveying the excitement of an upcoming event. The simplicity of the GIF ensures that the message is easily understood, while the aesthetic appeal and user empowerment aspects make it a compelling example of effective email marketing.
Athletic Brewing, known for its non-alcoholic craft beers, uses this Halloween-themed GIF email to engage customers with a festive and fun visual experience. The playful design and clear messaging make it an excellent example of how GIFs can capture attention and enhance the overall email content, driving user interaction and excitement.
KULFI's "Bye Summer" GIF email stands out due to its visually appealing design and clear, engaging message. The simplicity of the GIF ensures the message is easily understood, while the aesthetic appeal and user empowerment aspects make it a compelling example of effective email marketing.
The North Face is a renowned outdoor apparel and equipment company known for its high-quality jackets, backpacks, and gear designed for adventure and exploration. The brand is recognized for its commitment to innovation, durability, and supporting outdoor enthusiasts worldwide. The North Face excelled with their email by delivering clear, actionable content that resonates with their audience's interests and needs. Their messaging is concise and focused, making it easy for recipients to understand the value and take the next step.
Oakley, a brand known for its sports performance equipment and lifestyle pieces, showcases a visually appealing GIF email with the subject line "October Deals End At Midnight." The email's clean design and clear messaging make it a standout example of how to capture attention and drive user engagement through simplicity and aesthetic appeal.
Sweetgreen is a company that focuses on healthy, seasonal food options, and their "Autumn Harvest Bowl" GIF email effectively captures attention with its clean design and appetizing imagery. The email empowers users by clearly presenting a seasonal menu item, making it easy for them to decide what to order while engaging them with visually appealing content.
Pedestal's "Power Bar Ghost" GIF email features a clean, modern design that captures attention with its visually striking imagery. The simplicity of the GIF ensures the message is easily understood, while the aesthetic appeal and user empowerment aspects make it a compelling example of how to engage and inform recipients effectively.
Max Mara, a renowned Italian luxury fashion house, excels in creating visually appealing and effective email campaigns. The "You're Invited: SS25 Runway Show" email stands out with its clear subject line, elegant design, and user-friendly elements like social sharing buttons and easy navigation, making it a compelling example of how to engage and inform recipients effectively.
Leatherman is a well-known brand specializing in high-quality multi-tools and knives designed for outdoor, everyday, and professional use. The "Spooky season is here 🎃" GIF email stands out due to its engaging use of animation, which captures attention and highlights the product's features in a visually appealing way, effectively combining seasonal themes with product promotion to make it both timely and relevant.
With Flodesk, creating stunning GIF emails is a breeze. Our intuitive platform empowers you to design visually appealing and engaging emails effortlessly, ensuring your message stands out and resonates with your audience.
Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue.
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