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Event Announcement Emails: 10 Great Examples (& Other Tips)

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In this article, we'll show you 10 email examples for Event Announcements that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and inspire you to create your own effective Event Announcement emails.

What should go into event announcement emails?

A good Event Announcement email is clear, concise, and visually appealing, ensuring that the key details of the event are easily accessible. It should also create a sense of urgency and excitement, encouraging recipients to take immediate action.

  • Subject Line: Capture attention with a compelling subject line like "Don't Miss Out: Join Us for [Event Name]!" or "You're Invited: [Event Name] on [Date]!"
  • Event Details: Clearly state the event's name, date, time, and location. For example, "Join us for the Annual Tech Conference on March 15th at 10 AM, Downtown Convention Center."
  • Call to Action: Include a strong call to action, such as "Register Now" or "Save Your Spot," to prompt immediate engagement.
  • Visuals: Use high-quality images or graphics that reflect the event's theme and create visual interest. For instance, a banner image of the event venue or a photo from a previous event.
  • Additional Information: Provide any extra details that might be relevant, such as keynote speakers, agenda highlights, or special activities. Example: "Hear from industry leaders like Jane Doe and John Smith."
  • Contact Information: Ensure recipients know how to reach out for more information or assistance. Example: "For questions, contact us at events@company.com."

Let's jump into it and explore 10 email examples of good Event Announcement emails!

10 event announcement email examples

1) Vacation

Vacation

The "Vacation" email is a visually appealing example that falls under the "Behavioral" category, specifically designed to engage users with a clear call to action. Its simplicity and clean design make it easy for recipients to understand the event details and feel empowered to take immediate action, making it an effective Event Announcement email.

2) Apple

Apple

Apple, a leading technology company, is known for its innovative products and sleek design. The "See you next week." email is a good Event Announcement email because it is concise, creates anticipation, and uses a simple yet effective subject line to engage recipients and prompt immediate interest in the upcoming event.

3) Ubisoft

Ubisoft

Ubisoft, a leading company in the video game industry, is renowned for its popular game franchises like Assassin’s Creed and Far Cry. The "The wait is over: get a first look at the gameplay!" email is an excellent Event Announcement because it uses a clear and exciting subject line, focused content, and interactive options to engage users and enhance their experience.

4) Vox

Vox

Vox is a media company known for its explanatory journalism, providing news, analysis, and insights on current events and culture. The "Discover even more Vox with an exciting announcement" email stands out as an Event Announcement because of its clean, organized layout, responsive design, and interactive features that empower users to engage and share the content easily.

5) Webflow

Webflow

Webflow is a platform that allows users to design, build, and launch responsive websites visually, without needing to write code. The "Why people love Webflow Conf" email effectively captures attention with its clean design and clear call to action, making it easy for recipients to understand the event details and feel empowered to take immediate action.

6) A24

A24

A24's "Happy Midsommar" email is a standout Event Announcement due to its visually appealing design and clear, concise messaging. The email's simplicity and aesthetic appeal make it easy for recipients to grasp the event details quickly, empowering them to take immediate action.

7) Stripe

Stripe

Stripe is a technology company that builds economic infrastructure for the internet, offering a suite of payment APIs that powers commerce for online businesses of all sizes. The "Don't miss Economist Lawrence H. Summers at Stripe Sessions" email is effective because it uses a clear and engaging subject line, a visually appealing design, and a strong call to action, making it easy for recipients to understand the event details and feel motivated to participate.

8) Sundance

Sundance

Sundance is renowned for organizing the Sundance Film Festival, a premier event celebrating creativity and innovation in film and media. The "Our 2024 Festival Platform is Live" email is a good example of an Event Announcement because it provides clear, timely information about the festival platform launch, includes essential event details, and empowers users with direct calls to action and sharing options, all within a clean and visually appealing design.

9) Contentful

Contentful

Contentful is a content management platform that enables digital teams to create, manage, and deliver content across digital channels efficiently. The "Digital builder newsletter: Replay Fast Forward to catch our biggest announcements from the live event" email stands out with its clean, structured layout, clear headline, and visually distinct action buttons, making it easy for recipients to understand the event details and take immediate action.

10) Iterable

Iterable

Iterable is a cross-channel marketing platform designed to help businesses create, manage, and optimize customer engagement campaigns through email marketing, SMS, push notifications, in-app messaging, and workflow automation. The "It's out: Check out the agenda for Activate Summit" email is a great Event Announcement because it uses a clear, engaging subject line and a visually appealing design that makes it easy for recipients to understand the event details and feel motivated to participate.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning Event Announcement emails that captivate your audience. Our intuitive design tools and customizable templates empower you to craft emails that are both beautiful and effective, ensuring your event details are clear and engaging.

Wrapping up

Flodesk

Flodesk empowers you to create visually stunning Event Announcement emails that captivate your audience. With our intuitive design tools and customizable templates, you can craft emails that are both beautiful and effective, ensuring your event details are clear and engaging.

Flodesk offers the most user-friendly email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

In conclusion, creating effective Event Announcement emails is crucial for engaging your audience and ensuring the success of your events. Sign up for Flodesk today and start crafting beautiful, high-converting emails effortlessly. Get started with Flodesk.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.