Pitching your brand to the right people can open up some incredible opportunities. But staring at a blank page trying to find the right words can be tough.
Using a template gives you a solid starting point, helping you craft a clear and effective message quickly. We’ve put together five different templates to help you get your pitch out there.
<template>
Subject: Introduction from [*Your Brand Name*]
Hi [*Contact Name*],
I wanted to reach out personally because I’ve been following [*Their Brand Name*] and love [*mention something specific you admire, like their aesthetic, a recent launch, or their mission*]. It prompted me to introduce myself.
My name is [*Your Name*], and I’m the founder of [*Your Brand Name*], where we [*briefly describe what your brand does or creates*]. We focus on [*mention a key value, e.g., thoughtful design, sustainable materials, etc.*] for an audience that I believe aligns closely with yours.
I’ve linked our media kit here [*Link to Media Kit*] so you can get a feel for our brand. I thought you might appreciate our approach. This is just an introduction, but I'd love to stay on your radar for any future opportunities that might be a good fit.
All the best,
[*Your Name*]
[*Your Position*]
[*Your Brand Name*]
[*Link to your website or portfolio*]
</template>
<template>
Subject: Collaboration Idea: [*Your Brand Name*] x [*Their Brand Name*]
Hi [*Contact Name*],
I’m reaching out because I’ve been following [*Their Brand Name*] for a while, and I really admire [*mention something specific, like their content strategy, brand aesthetic, or a recent launch*]. I see a strong alignment between our audiences, and it sparked an idea for a potential collaboration.
My name is [*Your Name*], and I’m the founder of [*Your Brand Name*]. We [*briefly describe what your brand does*]. Given our shared focus on [*mention a shared value or audience interest*], I thought a partnership could be a natural fit.
I have a specific idea for a [*describe the collaboration, e.g., joint giveaway, co-created product, or content series*] that I believe would bring a lot of value to your community. I’ve put together a brief one-page proposal outlining the concept, which you can view here: [*Link to Proposal Document*].
Would you be open to a quick chat next week to explore this? Let me know what works for you.
Best,
[*Your Name*]
[*Your Position*]
[*Your Brand Name*]
[*Link to your website or portfolio*]
</template>
<template>
Subject: An early look at our new [*Product Name*]
Hi [*Contact Name*],
I’m writing to you because I’ve always appreciated how [*Their Brand Name*] covers [*mention their specific area of focus, e.g., innovative tech, sustainable design, etc.*]. With that in mind, I wanted to give you an exclusive preview of our upcoming launch.
On [*Launch Date*], we are releasing [*Product Name*], our new [*briefly describe the product*]. We created it to help [*describe your target audience*] with [*mention the problem it solves or the value it provides*]. Given your audience's interest in [*mention a relevant topic*], I thought it might be a natural fit for a feature.
Our press kit is available here [*Link to Press Kit*] with high-res images and all the details. We would be happy to send a sample your way for you to experience it firsthand.
Let me know if this is something you might be interested in covering.
Best,
[*Your Name*]
[*Your Position*]
[*Your Brand Name*]
[*Link to your website or portfolio*]
</template>
<template>
Subject: Partnership Proposal: [*Your Brand Name*] + [*Their Brand Name*]
Hi [*Contact Name*],
I’m writing to propose a partnership between our brands. I’ve been following [*Their Brand Name*] for some time, and I have a great appreciation for your work in [*mention their specific area or a recent success*].
My name is [*Your Name*], and I’m with [*Your Brand Name*]. We [*briefly describe what your brand does*] for an audience that I believe aligns directly with yours. Given our shared commitment to [*mention a shared value, e.g., beautiful design, community building*], a formal partnership seems like a powerful next step for both of us.
I’ve attached a detailed proposal that outlines a potential partnership structure, including [*mention 1-2 key elements of the proposal, e.g., co-marketing campaigns, an affiliate program, or integrated product offerings*]. I believe that by working together, we can [*state the primary mutual benefit, e.g., expand our reach, provide more value to our respective communities*].
You can review the full proposal here: [*Link to Partnership Proposal Document*].
Are you available for a brief call next week to discuss this in more detail?
All the best,
[*Your Name*]
[*Your Position*]
[*Your Brand Name*]
[*Link to your website or portfolio*]
</template>
<template>
Subject: Loving your content, [*Influencer Name*]
Hi [*Influencer Name*],
I wanted to reach out personally because I’ve been following your work on [*Platform, e.g., Instagram*] and really admire how you [*mention something specific you appreciate about their content or style*]. The way you connect with your audience is fantastic.
My name is [*Your Name*], and I’m the founder of [*Your Brand Name*]. We create [*briefly describe your product or service*] for people who value [*mention a shared value, e.g., thoughtful design, sustainable living*]. I see a real connection between what we do and the content you create, and I thought your community might feel the same.
I would love to send you [*mention a specific product*] to experience for yourself—no strings attached. If you enjoy it and feel it’s a good fit for your audience, I’d be happy to discuss what a potential partnership could look like.
Let me know if you’d be open to it and what the best shipping address would be.
Best,
[*Your Name*]
[*Your Position*]
[*Your Brand Name*]
[*Link to your website or portfolio*]
</template>
Once you’ve customized these brand pitch templates, Flodesk provides the tools to send them with confidence. We built our platform to help small businesses manage and monetize their email lists without a steep learning curve. You don’t need coding or design skills to craft and automate emails that resonate with your audience and support your brand’s growth.
Our platform gives you an intuitive email builder, powerful automation capabilities, and beautifully designed forms to capture new subscribers. We provide all the essential elements for effective email marketing, stripped of the usual complexity. This allows both newcomers and experienced users to send professional, high-converting emails in a simple, streamlined way.
These templates give you a clear starting point for your outreach, so you can stop staring at a blank page and start making connections. The right words are just the beginning; the next step is sending your message.
Flodesk is designed to help you send beautiful, effective emails without the complexity. Sign up to put these templates into action and grow your brand.
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