You’ve got a list of warm leads—people who are already familiar with your brand. The next step is sending an email that turns that awareness into a real conversation.
This is where having a good template comes in handy. It provides a framework for your message, so you can write a thoughtful email without staring at a blank page.
<template>
Subject: It's here: Introducing [*Product Name*]
Hi [*First Name*],
The wait is over. We're excited to officially introduce [*Product Name*], our new [*brief, one-sentence description of the product*].
We created [*Product Name*] to help you [*solve a specific problem or achieve a specific goal*]. It’s designed to be intuitive and effective, so you can focus on what you do best.
You can learn more and get started right here: [*Link to Product Page*]
Let us know what you think.
Best,
[*Your Name*]
[*Your Title*]
[*Company Name*]
</template>
<template>
Subject: You're invited: [*Event Name*]
Hi [*First Name*],
Because you’re on our list for [*mention how they joined the list, e.g., our design tips newsletter*], we wanted to personally invite you to our upcoming event.
We're hosting [*Event Name*], a [*live workshop/webinar/virtual summit*] on [*Date*] at [*Time*]. We'll be covering [*briefly describe the main topic or benefit, e.g., how to design emails that convert*]. This is a great opportunity to [*mention a key takeaway, e.g., get direct feedback on your designs*] and connect with other creators.
Ready to join us? You can save your spot here: [*Link to Registration Page*]
Hope to see you there.
Best,
[*Your Name*]
[*Your Title*]
[*Company Name*]
</template>
<template>
Subject: A special offer for [*First Name*]
Hi [*First Name*],
Because you’ve shown interest in [*mention their previous action, e.g., our new templates*], we wanted to send a special offer your way.
For a limited time, we’re offering [*describe the offer, e.g., 25% off your first three months*]. This is a great opportunity to [*mention a key benefit, e.g., start building your email list*] with full access to our platform.
You can claim your offer and get started at the link below:
[*Link to Offer Page*]
This offer is valid until [*Expiration Date*].
Best,
[*Your Name*]
[*Your Title*]
[*Company Name*]
</template>
<template>
Subject: Got a minute? Your feedback on [*Product/Feature Name*]
Hi [*First Name*],
We noticed you recently [*describe their action, e.g., used our new analytics feature*]. Your experience is important, and we'd appreciate hearing what you think.
What did you find most useful? Is there anything we could improve? Your feedback directly helps us make [*Product/Company Name*] better for everyone.
Just reply to this email with your thoughts—a few sentences are all it takes.
Thanks for helping us build a better platform.
Best,
[*Your Name*]
[*Your Title*]
[*Company Name*]
</template>
<template>
Subject: You're in: Welcome to [*Newsletter Name*]
Hi [*First Name*],
Thanks for signing up for [*Newsletter Name*]. We're glad you're here.
Here’s what you can expect: every [*frequency, e.g., Tuesday morning*], we’ll send you [*describe the content, e.g., actionable tips and design inspiration to help you create emails people love to open*]. Our goal is to give you the insights you need to grow your business with beautiful, effective emails.
To make sure you don't miss an issue, add this email address to your contacts.
We're excited to have you with us.
Best,
[*Your Name*]
[*Your Title*]
[*Company Name*]
</template>
With these warm lead email templates in hand, Flodesk provides the tools to put them into action. We help small businesses grow and monetize their email lists by making it simple to create, send, and automate emails that engage your audience and drive revenue.
Our platform is built for ease of use, so you can get started without any coding or design experience. With an intuitive email builder, powerful automations, and beautiful forms, we give you everything you need for your email marketing. It’s a straightforward way for both beginners and experts to send emails that look good and get results.
These templates give you a clear path for turning warm leads into meaningful conversations. Now it’s time to bring those messages to life.
Flodesk provides an intuitive platform to create and automate emails that your audience will want to open. Sign up to get started.
