Special Offer Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for Special Offers that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and inspire you to create your own effective Special Offer emails.

What should go into special offer emails?

A good Special Offer email grabs attention with a compelling subject line and provides a clear, irresistible call to action. It should be visually appealing, concise, and tailored to the recipient's interests, making the offer feel exclusive and time-sensitive.

• Compelling Subject Line: Use phrases like "Exclusive Offer Just for You" or "Limited Time Deal" to entice the recipient to open the email.
• Personalized Greeting: Address the recipient by their first name to create a personal connection, such as "Hi [Name], we've got something special for you!"
• Clear and Concise Message: Get straight to the point with a brief description of the offer. For example, "Enjoy 20% off your next purchase" or "Get a free gift with your order."
• Eye-Catching Visuals: Include high-quality images or graphics that highlight the product or service being offered. Visuals should be relevant and appealing to the target audience.
• Strong Call to Action: Use action-oriented phrases like "Shop Now," "Claim Your Discount," or "Get Started" to encourage immediate action.
• Sense of Urgency: Create a sense of urgency with phrases like "Offer ends soon" or "Limited stock available" to prompt quick responses.

Let's jump into it and explore 10 email examples of good Special Offer emails!

10 special offer email examples

1) AllTrails

AllTrails is a platform that helps users discover hiking, running, and biking trails, offering features like trail maps, user reviews, and GPS tracking. This Special Offer email is effective because it presents a clear, compelling discount (30% off AllTrails+) with a personalized subject line and a clean, simple design that makes it easy for users to understand the value and take action.

2) Google

Google, a leading technology company known for its search engine and innovative digital products, offers a special deal on the Pixel 9 Pro. This email is effective because it uses a clear, urgent subject line and a clean, modern design to quickly convey the offer, empowering users to take immediate action.

3) MUBI

MUBI is a curated streaming service that offers a handpicked selection of independent, classic, and international films. This email effectively teases a special offer with a compelling subject line and a clean, visually appealing design, making it easy for users to anticipate and engage with the upcoming promotion.

4) Priceline

Priceline is a travel booking website that offers deals on flights, hotels, and rental cars. This Special Offer email stands out due to its personalized subject line and clean design, making it easy for users to quickly understand the offer and take action.

5) SoundStripe

SoundStripe is a company that provides high-quality music and sound effects for creators. Their email is effective because it uses an engaging subject line with an emoji to capture attention and a clean, visually appealing design that clearly communicates the special offer, empowering users to take immediate action.

6) Lucid Motors

Lucid Motors, known for its luxury electric vehicles, presents a Special Offer email that is straightforward and visually appealing. The email's clean structure, high-quality imagery, and clear call-to-action make it easy for recipients to understand the offer and take immediate action.

7) Special Offer Inc

Special Offer Inc is a company that sends out promotional emails to engage customers with exclusive deals. This email is effective because it features a personalized subject line, a clean and simple design, and a clear call-to-action, making it easy for users to understand the offer and take immediate action.

8) Zoom

Zoom is a leading video conferencing platform that enables seamless virtual communication for individuals and businesses. This Special Offer email is a good example because it features a personalized subject line and a clean, visually appealing design that clearly communicates the offer, making it easy for users to understand and act on it immediately.

9) Safelite

Safelite is a company specializing in auto glass repair and replacement services. This Special Offer email stands out with its clean design and clear call-to-action, making it easy for recipients to understand the offer and take immediate action.

10) Elysium

Elysium's Special Offer email features a clean, visually appealing design that makes it easy for users to understand the offer and take immediate action. The email's simplicity and straightforwardness empower users by providing a clear, compelling call to action without any unnecessary distractions.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly design visually stunning Special Offer emails that captivate your audience. Our intuitive platform empowers you to create personalized, high-impact emails with ease, ensuring your message stands out and drives action.

Wrapping up

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue.

Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

Ready to elevate your email marketing? Sign up for Flodesk today and start creating stunning emails that drive results.