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5 Great Phishing Simulation Email Templates To Copy & Paste

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Putting your team’s security awareness to the test is one of the best ways to protect your organization. We’re breaking down five common types of phishing simulation emails you can adapt for your own training exercises.

Using a template as a starting point simplifies the process, giving you a clear framework to build a convincing and effective email.

Tips for writing Phishing Simulation Emails

  • Mirror real-world threats. The most effective simulations look like emails your team actually receives. Think password reset notifications from popular apps, fake invoices, or HR policy updates. The more believable the scenario, the better the test.
  • Create a sense of urgency. Phishers exploit our impulse to act quickly. Use subject lines that create pressure or curiosity, like “Urgent: Action Required” or “Your package has a delivery exception.” This encourages people to click before they think.
  • Nail the look and feel. A convincing phish is all in the details. Replicate the branding of a well-known company, from the logo and color palette to the email footer. A polished design makes the scam feel legitimate, while a sloppy one is an immediate red flag.
  • Make it personal. An email addressed to “Dear User” is easy to ignore. Use the employee’s name, job title, or department to make the message feel targeted and more credible. Personalization lowers their guard.
  • Have one clear, tricky call to action. Don’t overcomplicate it. The goal is to get a click. Guide the user toward a single, compelling action, like “Review the document” or “Confirm your details.” A simple ask makes the trap more effective.

Types of Phishing Simulation Email Templates we will cover

  1. Password Reset Email Template
  2. Account Verification Email Template
  3. Invoice Payment Email Template
  4. Security Alert Email Template
  5. Social Media Notification Email Template

5 Phishing Simulation Email Templates

1) Password Reset Email Template

<template>

Subject: Password reset request for [App Name]

Hi [Employee Name],

We received a request to reset the password for your [App Name] account. If this was you, click the button below to choose a new one.

Reset Your Password

If you did not request a password reset, please ignore this email. For your security, your password has not been changed.

Thanks,

The [App Name] Team

</template>

2) Account Verification Email Template

<template>

Subject: Action Required: Please verify your account

Hi [Employee Name],

We need you to verify your email address to complete your [Company Name] account setup. This helps us ensure your account is secure.

Click the button below to confirm your email:

Verify Your Account

If you didn’t create an account using this email address, please ignore this email.

Thanks,

The [Company Name] Team

</template>

3) Invoice Payment Email Template

<template>

Subject: Action Required: Invoice [Invoice Number] from [Company Name] is due

Hi [Employee Name],

This is a reminder that invoice [Invoice Number] for [Amount] is due on [Due Date]. Prompt payment is required to ensure there is no interruption to your service.

You can view and pay the invoice by clicking the secure link below:

View Invoice

If you have already paid this invoice, please disregard this message. If you have any questions, please contact our support team.

Thanks,

The [Company Name] Team

</template>

4) Security Alert Email Template

<template>

Subject: Security alert: New sign-in to your [App Name] account

Hi [Employee Name],

Your [App Name] account was just used to sign in from a new device. Here are the details:

Device: [Device Type, e.g., Windows PC]
Location: [Location, e.g., City, Country]
Time: [Date and Time]

If this was you, you can safely disregard this email. If you don't recognize this activity, please secure your account immediately by clicking the button below.

Review Login Activity

Thanks,

The [App Name] Team

</template>

5) Social Media Notification Email Template

<template>

Subject: You were tagged in a photo on [Social Media Platform]

Hi [Employee Name],

[Sender's Name] tagged you in a new photo.

Click the button below to see the photo and any comments.

View Photo

Thanks,

The [Social Media Platform] Team

</template>

What about using Flodesk?

Flodesk

Once you have your phishing simulation email templates ready, the next step is sending them out. Flodesk provides the tools to do just that, helping you manage and grow your email list without the usual hassle. Our platform is built so you can create, send, and automate emails that connect with your audience, all without writing a single line of code or having a background in design.

Trusted by over 100,000 businesses, Flodesk is designed for both beginners and experts to send effective, well-designed emails. We provide a straightforward email builder, capable automations, and clean forms, giving you everything necessary for your email marketing efforts without the steep learning curve.

Wrapping up

Protecting your organization starts with proactive training, and phishing simulations are a key part of that strategy. Having the right tool to deliver these tests is just as important as the content itself.

Our platform is designed to help you send well-designed emails, whether for security training or growing your business. Get started with Flodesk and see how simple email can be.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.