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Email Examples

Outdoors Emails: 10 Great Examples (& Other Tips)

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In this article, we'll show you 10 email examples for Outdoors that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and what doesn't, making it easier to create your own effective and visually appealing emails.

What should go into outdoors emails?

A good Outdoors email should be visually captivating and evoke a sense of adventure, using imagery and language that resonate with outdoor enthusiasts. It should also provide clear, actionable information that encourages the reader to engage with the content, whether it's through exploring new gear or planning their next adventure.

  • Engaging Subject Line: Capture attention with phrases like "Gear Up for Your Next Adventure" or "Discover Hidden Trails."
  • Stunning Visuals: Use high-quality images of breathtaking landscapes, rugged gear, or people enjoying outdoor activities to draw readers in.
  • Personalized Content: Tailor the email to the recipient's interests, such as hiking, camping, or fishing, with phrases like "Perfect Picks for Your Next Hike."
  • Clear Call-to-Action: Encourage immediate action with buttons or links like "Shop Now," "Explore More," or "Join the Adventure."
  • Informative and Inspiring Text: Provide useful tips, gear recommendations, or trail guides, using language that inspires and empowers the reader, such as "Conquer New Heights with Our Top Gear Picks."
  • Social Proof: Include testimonials or user-generated content to build trust and community, like "See How Fellow Adventurers Use Our Gear."

Let's jump into it and explore 10 email examples of good Outdoors emails!

10 outdoors email examples

1) ROKA

ROKA

ROKA, a brand likely related to outdoor or athletic gear, has crafted an email titled "Our Sun Seeker Sale starts now!" that stands out for its simplicity and user empowerment. The email's visually appealing design and clear call-to-action make it an effective example of how to engage outdoor enthusiasts and drive immediate action.

2) AllTrails

AllTrails

AllTrails offers a comprehensive platform for discovering, planning, and navigating outdoor activities, featuring detailed trail maps, user reviews, and GPS navigation. This email is a good example of an Outdoors email because it delivers clear value with a 30% discount on AllTrails+, uses a clean design with nature-inspired imagery, and includes a straightforward call-to-action, making it both engaging and effective for outdoor enthusiasts.

3) Outsite

Outsite

Outsite offers products and services aimed at enhancing outdoor experiences, making it a go-to brand for outdoor enthusiasts. This email effectively communicates an "Outdoor Upgrade" with a compelling 30% off Cyber Monday promotion, using a clear and concise subject line that immediately captures attention and encourages engagement.

4) Patagonia

Patagonia

Patagonia's email, titled "Fleece-lined hemp for many winters," exemplifies simplicity and user empowerment by highlighting durable, sustainable products that align with the brand's commitment to environmental responsibility. The clean design and focused message make it an effective and visually appealing example of how to engage outdoor enthusiasts.

5) SKIMS

SKIMS

SKIMS is a solutions-oriented brand creating the next generation of underwear, loungewear, and shapewear, founded by Kim Kardashian and known for its inclusive sizing and innovative designs. The company did a good job with this email by effectively introducing a high-profile collaboration with The North Face, leveraging both brands' reputations to generate excitement and interest, while using a clean, modern layout that highlights the partnership and encourages engagement.

6) Leatherman

Leatherman

Leatherman's email, titled "Tell everyone you know: Ratchet Driver tomorrow at 9am PT," stands out for its clear and concise messaging, making it easy for outdoor enthusiasts to understand the offer and take action. The email's clean design and straightforward call-to-action empower users to engage with the content effortlessly, making it a strong example of a well-crafted Outdoors email.

7) Ten Thousand

Ten Thousand

Ten Thousand is a performance apparel brand that focuses on creating high-quality, functional gear for active individuals. This email effectively captures attention with its clear and concise subject line, "The all-new Tactical Field Pant," and uses a clean, modern design to highlight the product, making it easy for outdoor enthusiasts to engage and take action.

8) Outer

Outer

Outer is a brand known for its outdoor furniture products, such as fire pit tables. This email is a good example of an Outdoors email because it promotes a product designed for outdoor use with a clear, time-sensitive discount, empowering users to make informed purchasing decisions while maintaining a simple and aesthetically appealing design.

9) The North Face

The North Face

The North Face is an American outdoor recreation product company specializing in outerwear, fleece, coats, shirts, footwear, and equipment such as backpacks, tents, and sleeping bags. The email titled "Take on any weather with Offtrail Gore-Tex shoes" stands out with its clean design and clear call-to-action, making it easy for outdoor enthusiasts to engage and take action. The use of high-quality imagery and straightforward messaging effectively communicates the product's benefits, empowering users to make informed decisions.

10) Fjällräven

Fjällräven

Fjällräven's email, featuring the "Vidda Pro Trousers," stands out for its clean design and focus on a single product, making it easy for outdoor enthusiasts to understand the offer and take action. The email's simplicity, combined with high-quality imagery and a clear call-to-action, effectively empowers users to engage with the content and make informed purchasing decisions.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning Outdoors emails that captivate your audience. Our intuitive design tools and customizable templates empower you to craft engaging, action-driven content that resonates with outdoor enthusiasts, all while maintaining a clean and aesthetically pleasing layout.

Wrapping up

Flodesk

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way.

With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity. Our platform empowers you to craft engaging, action-driven content that resonates with your audience, all while maintaining a clean and aesthetically pleasing layout.

In conclusion, creating effective Outdoors emails is easier than ever with Flodesk. Sign up today and start crafting beautiful, high-converting emails with ease by visiting Flodesk.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.