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Order Confirmation Emails: 10 Great Examples (& Other Tips)

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In this article, we'll show you 10 email examples for Order Confirmation that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works well and inspire you to create your own effective and visually appealing Order Confirmation emails.

What should go into order confirmation emails?

A good Order Confirmation email is clear, concise, and provides all necessary details about the purchase, ensuring the customer feels informed and reassured. It should include unique elements like a summary of the order, estimated delivery date, and customer service contact information.

  • Order Summary: Include a detailed list of items purchased, quantities, and prices. Phrases like "Here's what you ordered" or "Your purchase details" work well.
  • Shipping Information: Provide the shipping address and estimated delivery date. Use phrases like "Shipping to" and "Expected delivery by."
  • Payment Details: Summarize the payment method and total amount charged. Examples include "Paid with" and "Total amount charged."
  • Customer Service Contact: Offer ways to get in touch for any issues or questions. Phrases like "Need help?" or "Contact us at" are effective.
  • Thank You Note: Express gratitude for the purchase. Simple phrases like "Thank you for your order!" or "We appreciate your business" add a personal touch.
  • Next Steps: Inform the customer about what happens next, such as "You'll receive another email when your order ships" or "Track your order status online."

Let's jump into it and explore 10 email examples of good Order Confirmation emails!

10 order confirmation email examples

1) Travelodge

Travelodge

Travelodge is a hotel chain known for providing affordable accommodation options and a streamlined online booking experience. Their order confirmation email is effective because it clearly presents all essential booking details, offers a direct link to manage the booking, and features a clean, professional design that is easy to read and navigate.

2) UNIT 1 Gear

UNIT 1 Gear

UNIT 1 Gear's "Welcome to the unit" email is a prime example of an effective Order Confirmation email. Its clean, minimalist design ensures clarity, while the straightforward content, including a clear header and concise calls to action, empowers users by making it easy to understand their purchase details and next steps.

3) Magic Molecule

Magic Molecule

Magic Molecule's "THIS IS A REMINDER" email stands out for its simplicity and clear communication, making it an excellent choice for order confirmations. Its straightforward design ensures that customers can easily understand their purchase details, fostering a sense of empowerment and trust.

4) Piecework

Piecework

Piecework's "Coming Soon 🍅" email stands out for its clean and minimalist design, which ensures clarity and ease of understanding for the recipient. The straightforward content and visually appealing layout empower users by making it simple to grasp their purchase details and next steps, enhancing the overall customer experience.

5) Poppi

Poppi

Poppi is a beverage company known for its prebiotic sodas made with apple cider vinegar and natural ingredients, offering a healthier alternative to traditional sodas. The "ready to make your summer juicy? 😏🤭" email effectively captures attention with its playful subject line and engaging design, making it easy for users to understand and share, thus enhancing the overall customer experience.

6) DoorDash

DoorDash

DoorDash, a food delivery service, excels in creating order confirmation emails that are clear and user-friendly. The email for Smiles Davis from Ozzy’s Apizza features a clean design, straightforward content, and professional branding, making it easy for customers to understand their order details and next steps.

7) Explorer

Explorer

Explorer's "Welcome, fellow Explorer! [Order Confirmation]" email is a prime example of effective order confirmation, featuring a clean and user-friendly design that clearly communicates essential purchase details. The personalized welcome and consistent branding create a sense of community and trust, empowering users with clear next steps and actionable options.

8) ASOS

ASOS

ASOS is a popular online fashion retailer known for offering a wide range of clothing, accessories, and beauty products to a global audience. Their Order Confirmation email stands out due to its clear and structured layout, which includes essential order details and next steps, empowering users with the information they need while maintaining a clean and modern design.

9) Crocs

Crocs

Crocs, a well-known footwear brand famous for its comfortable, casual shoes, excels in creating effective order confirmation emails. The "We got your order. (You have great taste!)" email features a friendly and affirming subject line, clear branding, and a clean, straightforward design that ensures customers can easily understand their purchase details and next steps, enhancing the overall user experience.

10) Fidelity

Fidelity

Fidelity is a financial services company that provides investment management, retirement planning, portfolio guidance, brokerage, and other financial products and services. Their "Your trade confirmation is available" email is effective due to its clear subject line, prominent branding, and concise messaging, which ensures users are immediately informed about their trade and can easily access further details, fostering transparency and trust.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning Order Confirmation emails that are both clear and concise. Our intuitive design tools empower you to craft emails that not only inform but also enhance the customer experience with a clean, professional look.

Wrapping up

Flodesk

Flodesk makes it easy to create visually stunning Order Confirmation emails that are both clear and concise. Our intuitive design tools empower you to craft emails that not only inform but also enhance the customer experience with a clean, professional look.

With Flodesk, you can effortlessly grow and monetize your email list. No coding or design skills are needed to create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps both beginners and experts send beautiful, high-converting emails in a radically simple way. Our intuitive email builder, powerful automations, and beautiful forms give you everything you need for brilliant email marketing—without the complexity.

Ready to elevate your email marketing? Sign up for Flodesk today and start creating beautiful, high-converting emails effortlessly.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.