Top 5 Mailercloud alternatives in 2025

What is Mailercloud?

Mailercloud is an email marketing platform that helps businesses create, send, and track email campaigns. Their pricing starts at $0 per month for the Free Plan and $10 per month for the Premium Plan, as detailed on their pricing page. Mailercloud offers features such as a drag-and-drop email builder, automation, A/B testing, and advanced reporting, making it a comprehensive tool for email marketing needs.

Reasons for considering Mailercloud alternatives

• Mailercloud's customer support response time is often slow.
• It lacks advanced segmentation options for targeted campaigns.
• Some users find the email template designs to be limited and outdated.
• Integration with third-party apps is not as seamless as competitors.

A quick look

Here are the top 5 alternatives to Mailercloud:

1. Flodesk
2. Omnisend
3. Elastic Email
4. Robly
5. Mailercloud

Best alternatives to Mailercloud

1. Flodesk

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity. For more information, visit Flodesk.

Pros of using Flodesk

• Flat-Rate Pricing: Flodesk offers flat-rate pricing, ensuring brands aren’t penalized for growing their email lists, unlike platforms charging based on subscriber count.
• Custom Fonts: Flodesk is the only platform that allows custom font uploads, enabling emails to match brand fonts perfectly.
• Easiest Automations: Flodesk’s visual editor simplifies the creation of automated email sequences, making it easy even for beginners. Pre-built templates allow users to set up automations quickly, while other platforms may take hours or days.

Cons of using Flodesk

• No SMS Notifications: Flodesk does not offer SMS notifications, which can be a drawback for businesses looking to integrate multi-channel communication strategies.
• Not for All Enterprises: Flodesk does not offer API and web hooks, limiting its utility for enterprises that need to trigger automations from complex business logic.

Pricing

Pricing starts at $35 per month with plans designed to grow with your business. You’ll get access to stunning design-focused templates and easy automation built for small businesses, solopreneurs, and creative brands. With clear and predictable pricing, there are no confusing tiers or hidden fees.

Reviews

Flodesk reviews highlight the platform's exceptional user satisfaction, with an impressive 4.4 out of 5 stars and 77% of users awarding it a perfect 5-star rating. Users rave about its intuitive design, stunning templates, and powerful automation features, making it a top choice for email marketing.

Flodesk is incredibly intuitive and makes designing beautiful emails a breeze. The templates are stunning and easy to customize. - LucyParis P. (Rating: 5/5)

The simplicity and elegance of Flodesk's interface are unmatched. It has transformed the way I approach email marketing. - Sarah M. (Rating: 5/5)

2. Omnisend

Omnisend offers email and SMS marketing services tailored for ecommerce businesses. Their platform includes features like web push notifications, automation, segmentation, and reporting, along with pre-built integrations with over 160 tools and flexible APIs for data centralization.

Pros of using Omnisend

• Integrates well with platforms: Omnisend supports seamless integration with popular ecommerce platforms like Shopify.
• Great reporting features: The platform offers comprehensive reporting tools for tracking campaign performance.
• High conversion rates: Automated emails through Omnisend result in higher conversion rates.

Cons of using Omnisend

• Learning Curve: While Omnisend is designed to be user-friendly, new users might still face a learning curve when getting accustomed to all the features and integrations.
• Pricing: Although Omnisend offers competitive pricing, some users might find the cost higher compared to other basic email marketing tools, especially if they do not utilize all the advanced features.

Pricing

Omnisend offers straightforward pricing plans for businesses. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $30 per month
• 10,000 Subscribers: $166.67 per month

Reviews

Omnisend reviews reveal that users appreciate its ease of use, powerful features, and seamless integration with ecommerce platforms, but some find the learning curve steep and the pricing higher than basic tools. Overall, it holds a strong 4.6 out of 5 rating based on 1,000 reviews.

"Great Deliverability and easy to use. The customer service is top-notch." - Beth G. (Rating: 4.5/5)

"The interface is clunky and not very intuitive. It lacks some advanced features." - Alex P. (Rating: 2.5/5)

3. Elastic Email

Elastic Email offers email marketing and email delivery services. Their platform includes tools for creating and sending email campaigns, managing contacts, and integrating email functionalities via API or SMTP.

Pros of using Elastic Email

• High email deliverability rates: Ensures emails reach the inbox.
• Robust delivery engine: Reliable email delivery system.
• AI capabilities: Generates email templates using AI.

Cons of using Elastic Email

• Limited Advanced Features: While Elastic Email offers a robust set of tools for email marketing and delivery, it lacks some advanced features that more comprehensive platforms provide. This can be a limitation for businesses looking for more sophisticated functionalities.
• Complexity for Beginners: The platform's extensive range of options and settings can be overwhelming for new users. Those without prior experience in email marketing might find it challenging to navigate and utilize all the features effectively.

Pricing

Elastic Email offers straightforward pricing plans for businesses. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $17.80 per month for the Starter plan, $23.80 per month for the Pro plan.
• 10,000 Subscribers: $89 per month for the Starter plan, $119 per month for the Pro plan.

Reviews

Elastic Email reviews reveal that users appreciate its high deliverability rates, detailed analytics, and intuitive drag-and-drop editor. However, some users find the platform's extensive options overwhelming and note a lack of advanced features.

"Elastic Email offers a comprehensive set of features, but the interface can be a bit overwhelming at times." - Sarah K. (Rating: 3/5)

"The deliverability rates and customer support of Elastic Email are top-notch, making it a reliable choice for email marketing." - Michael B. (Rating: 4.5/5)

4. Robly

Robly provides email marketing services that include tools for creating and sending email campaigns, managing contacts, and analyzing performance. Their platform features AI-optimized email sending, landing page builders, pre-designed templates, engagement tools, real-time reporting, A/B testing, autoresponders, forms, pop-ups, automation workflows, and segmentation for targeted campaigns.

Pros of using Robly

• AI-optimized email sending: Uses AI to determine the best times to send emails.
• Real-time reporting: Provides immediate insights into email campaign performance.
• Automation workflows: Allows for the creation of automated email sequences.

Cons of using Robly

• Effectiveness of Advanced Features: Some users have expressed uncertainty about the significant impact of Robly's advanced features like AI campaigns and Inbox Preview Test. While these features are innovative, their effectiveness may not be immediately apparent, leading to skepticism about their true value.
• Complex Segmentation: Robly's segmentation capabilities are highly advanced, allowing for the creation of complex segments using multiple conditions and tags. However, this complexity can be challenging for users who prefer simpler segmentation tools, potentially resulting in a steeper learning curve and more effort required to utilize these features effectively.

Pricing

Robly offers straightforward pricing plans for different subscriber counts. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $46.40 per month
• 10,000 Subscribers: $79 per month

Reviews

Robly reviews highlight its high open rates and effective automation, but some users find the advanced features less impactful and segmentation complex.

"The customer support at Robly is exceptional, and the email templates are very easy to customize." - Michael B. (Rating: 4.5/5)

"Robly offers a decent range of features, but the interface can be a bit clunky at times." - Sarah K. (Rating: 3/5)

5. Mailercloud

Mailercloud is an email marketing tool that allows users to create, send, and track email campaigns. It offers features such as a drag-and-drop email builder, automation, A/B testing, and advanced reporting, making it suitable for businesses looking to manage their email marketing efforts efficiently.

Pros of using Mailercloud

• High email delivery rate: Over 6 billion emails delivered monthly.
• Client retention rate: Maintains a 98% client retention rate.
• Monthly campaigns: Facilitates over 50,000 monthly campaigns.

Cons of using Mailercloud

• Customer support response time: Mailercloud's customer support response time is often slow, which can be frustrating for users needing immediate assistance.
• Limited advanced segmentation options: The platform lacks advanced segmentation options for targeted campaigns, making it less suitable for businesses with complex marketing needs.

Pricing

Mailercloud offers straightforward pricing plans for different subscriber counts. Here are the pricing details for 2,000 and 10,000 subscribers:

• 2,000 Subscribers: $16 per month
• 10,000 Subscribers: $50 per month

Reviews

Mailercloud reviews highlight the platform's intuitive drag-and-drop email builder and advanced automation features, but users are frustrated with the slow customer support response time and limited advanced segmentation options.

"Mailercloud offers a straightforward interface, but it lacks some advanced features." - Sarah K. (Rating: 3/5)

"The customer support is excellent, and the email templates are very customizable." - Michael B. (Rating: 4.5/5)

What to consider when selecting a Mailercloud alternative?

When selecting a Mailercloud alternative, consider the following key factors:

1. Ease of Use: Look for platforms with intuitive drag-and-drop builders and user-friendly interfaces. This ensures that even those without technical skills can create and manage email campaigns efficiently.
2. Automation Capabilities: Choose a tool that offers robust automation features, such as pre-built workflows for welcome series, abandoned cart recovery, and post-purchase follow-ups. Automation can save time and improve engagement.
3. Integration Options: Ensure the platform integrates seamlessly with your existing tools and ecommerce platforms. This includes popular integrations with Shopify, WooCommerce, and other essential business tools.
4. Segmentation and Personalization: Advanced segmentation and personalization options are crucial for targeting the right audience with the right message. Look for platforms that offer real-time segmentation and personalized content capabilities.
5. Reporting and Analytics: Comprehensive reporting tools are essential for tracking the performance of your email campaigns. Opt for platforms that provide detailed analytics, including open rates, click-through rates, and conversion metrics.

Which one should you go with?

While all these platforms offer robust features and can serve as excellent alternatives to Mailercloud, Flodesk stands out for its intuitive design and flat-rate pricing, making it particularly appealing for small businesses and creative brands. If you're looking for a user-friendly tool that simplifies email marketing without compromising on quality, Flodesk is a fantastic choice. Ultimately, the best platform for you will depend on your specific needs and preferences, but you can't go wrong with any of these options.