Tips
Email Examples

Emergency Emails: 10 Great Examples (& Other Tips)

Table of contents

In this article, we'll show you 10 email examples for emergencies that have been sent to customers in the past from different companies. Seeing these examples can help you craft effective emergency emails with confidence and ease.

What should go into emergency emails?

A good emergency email is clear, concise, and urgent, ensuring that the recipient understands the gravity of the situation immediately. It should include specific details about the emergency, actionable steps, and a reassuring tone to guide the recipient through the crisis.

  • Subject Line: Use direct and urgent language such as "Immediate Action Required: [Specific Emergency]" to grab attention instantly.
  • Opening Statement: Start with a clear and concise explanation of the emergency. For example, "We regret to inform you that our system has experienced a critical failure."
  • Details of the Emergency: Provide specific information about what happened, who is affected, and the potential impact. Phrases like "Our servers are currently down, affecting all user accounts" can be useful.
  • Actionable Steps: Clearly outline what the recipient needs to do next. Use phrases like "Please reset your password immediately" or "Follow these steps to secure your account."
  • Reassurance: Offer a sense of control and calm by reassuring the recipient that the situation is being handled. For example, "Our team is working around the clock to resolve this issue."
  • Contact Information: Provide a way for recipients to get in touch for further assistance. "If you have any questions, please contact our support team at [email/phone number]."

Let's jump into it and look at 10 examples of effective emergency emails that have been sent to customers in the past.

10 emergency email examples

1) Swehl

Swehl

Swehl offers a clean and straightforward email template designed to address emergencies with clarity and urgency. Its simplicity ensures that recipients can quickly grasp the situation and take necessary actions, making it an effective tool for managing crises efficiently.

2) HotelTonight

HotelTonight

HotelTonight's email for the Kimpton Alton Hotel is a prime example of effective emergency communication. Its clean design, direct subject line, and clear actionable steps ensure that recipients can quickly understand and respond to urgent travel needs, making it an invaluable tool for last-minute bookings.

3) Rocket Lawyer

Rocket Lawyer

Rocket Lawyer provides online legal services, including document creation and access to legal advice. Their email, titled "Here’s your August monthly briefing," is effective for emergency communication due to its clear subject line, professional branding, and structured format, ensuring recipients quickly understand and act on urgent updates.

4) Zoom

Zoom

Zoom's email template stands out for its clean design and straightforward messaging, making it an excellent choice for emergency communications. Its simplicity ensures that recipients can quickly understand the situation and take necessary actions, empowering users to respond effectively during crises.

5) Knotel

Knotel

Knotel is a flexible workspace provider that designs and manages custom office spaces for businesses, focusing on creating adaptable, efficient, and inspiring work environments tailored to the needs of modern companies. Their email stands out for its clear subject line and concise messaging, making it immediately obvious what the recipient can expect. The design is clean and professional, with easy navigation and a strong call to action, which helps drive engagement and reinforces the brand’s credibility.

6) JUDY

JUDY

JUDY's "Summer Emergency Prep 101" email is a prime example of clear and timely communication, designed to help recipients prepare for summer emergencies. Its straightforward design and urgent subject line ensure that users can quickly grasp the necessary information and take immediate action, making it a valuable tool for emergency preparedness.

7) CVS Pharmacy

CVS Pharmacy

CVS Pharmacy is a retail pharmacy chain that offers a range of health-related services and products, including immunizations for families. The email titled "CVS Can Help with All Your Family Immunization Needs" is effective for emergency communication due to its clear subject line, responsive design, and built-in social sharing options, ensuring recipients can quickly understand and act on urgent health needs.

8) Homage

Homage

Homage's email, titled "HOMAGE Cloth Mask Back In Stock," is a prime example of clear and timely communication, designed to inform recipients about the availability of an essential product. The straightforward subject line and likely direct call-to-action empower users to act quickly, making it an invaluable tool for urgent notifications.

9) BuzzFeed

BuzzFeed

BuzzFeed, a media company known for its engaging news and entertainment content, excels in creating emails that capture attention and drive action. The "Outbreak Today: Flimsy evidence at the FDA" email stands out with its clear subject line, clean layout, and actionable elements, making it easy for recipients to quickly understand and respond to the message.

10) Salesforce

Salesforce

Salesforce is a leading cloud-based customer relationship management (CRM) platform that helps businesses manage sales, customer service, marketing, and more. Its emergency email stands out due to its clear, actionable guidance and focus on employee safety during critical times, such as business reopening. The email is designed with clarity and ease of navigation in mind, featuring a straightforward subject line and actionable content, making it an effective tool for managing urgent situations efficiently.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually appealing and effective emergency emails that grab attention and drive action. Our intuitive platform empowers you to design clear, concise messages with ease, ensuring your recipients understand the urgency and know exactly what steps to take next.

Wrapping up

Flodesk

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way.

With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity. Our platform empowers you to design clear, concise messages with ease, ensuring your recipients understand the urgency and know exactly what steps to take next.

In conclusion, crafting effective emergency emails is crucial for managing crises efficiently. Sign up for Flodesk today to create impactful emails that drive action and keep your audience informed. Get started with Flodesk.

image-code-yes

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE
No items found.
Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.