Here are five essential email templates every digital marketing agency needs for key communications.
Using a template provides a proven framework for your message. This structure helps ensure you’re hitting all the right points without having to start from scratch every time you write.
<template>
Subject: Welcome to [Your Brand]! Here’s what to expect.
Hi [First Name],
Welcome. We’re happy you’re here. You’re now on the list for [describe what they signed up for, e.g., marketing insights, exclusive content].
Our goal is to help you [state the primary benefit, e.g., grow your business with effective digital marketing]. To get you started, we’ll be sending a few emails over the next week with some of our most useful resources.
For now, feel free to check out our guide on [Link to a popular resource or blog post]. If you have any questions, just reply to this email. We read every one.
Talk soon,
[Your Name]
[Your Position], [Your Agency Name]
[Your Website]
</template>
<template>
Subject: It’s here: Introducing [Product/Feature Name]
Hi [First Name],
We’re excited to announce the launch of [Product/Feature Name], a new tool designed to help you [state the primary benefit, e.g., create beautiful landing pages effortlessly].
We heard you when you said you needed a simpler way to [describe the problem the product solves]. [Product/Feature Name] was built to solve that. It helps you [explain core function #1] and [explain core function #2], saving you time while making your work look its best.
Ready to try it? Click the link below to learn more and get started.
[Link to Product/Feature Page]
We built this for you and can’t wait to see what you create.
[Your Name]
[Your Position], [Your Agency Name]
[Your Website]
</template>
<template>
Subject: [Newsletter Subject Line]
Hi [First Name],
Welcome to this month's newsletter. We’ve gathered our latest insights and resources on [newsletter theme] to help you build marketing that connects with your audience.
Our main feature this month is on [Main Article Topic]. We explore how you can [achieve a specific outcome] with more clarity and impact. You can read the full piece here: [Link to Main Article].
We also wanted to share a few other things we think you’ll find useful:
We hope this helps you create something great this week. If you have any questions, just reply to this email—we read every one.
Best,
[Your Name]
[Your Position], [Your Agency Name]
[Your Website]
</template>
<template>
Subject: You’re invited: [Event Name]
Hi [First Name],
We’re hosting a [webinar/workshop] on [Event Topic], and we wanted to invite you to join.
This session is for [target audience, e.g., marketers, small business owners] who want to [achieve a specific goal]. We’ll cover how to [Key Takeaway #1], [Key Takeaway #2], and [Key Takeaway #3]. You’ll leave with a clear plan to [state the primary benefit].
The details:
Date: [Date]
Time: [Time]
Where: [Location/Platform]
Ready to join us? Click the link below to save your spot. Space is limited.
[Link to Registration Page]
We look forward to seeing you there.
[Your Name]
[Your Position], [Your Agency Name]
[Your Website]
</template>
<template>
Subject: Still interested in [describe what they signed up for]?
Hi [First Name],
It’s been a while since you’ve opened one of our emails, and we wanted to check in. You originally signed up for our insights on [describe what they signed up for, e.g., effective digital marketing].
We know priorities can shift. If you’d like to receive content that’s more aligned with your current goals, you can update your preferences here: [Link to Preference Center].
If you’re no longer interested, you can unsubscribe at any time. No hard feelings.
Best,
[Your Name]
[Your Position]
[Your Agency Name]
[Your Website]
</template>
These five templates provide the blueprint for your agency's key communications, and Flodesk offers the platform to put them into action. We provide intuitive email marketing tools designed for small businesses, making it simple to grow and monetize your email list. You don't need any coding or design experience to create, send, and automate emails that connect with your audience and generate revenue.
Thousands of businesses, from beginners to experts, use Flodesk to send emails that look great and convert effectively. Our platform includes a highly intuitive email builder, powerful automations, and well-designed forms. We give you everything you need for effective email marketing, minus the usual complexity.
These templates provide a reliable foundation for your agency's most important emails. Use them to build clear, consistent communication that reflects the quality of your work.
When you're ready to put these ideas into practice, Flodesk provides the tools to create and send emails that get results. Sign up to start building your own.
Stunning email marketing and automation tools to bring your brand to life and scale your small business.
