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Case Study Emails: 10 Great Examples (& Other Tips)

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In this article, you'll find 10 email examples for Case Study that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and what doesn't, making it easier to create your own effective Case Study emails.

What should go into Case Study emails?

A good Case Study email is concise and compelling, highlighting the success story of a customer while providing clear evidence of the product's impact. It should include specific metrics, testimonials, and a strong call-to-action to engage the reader and encourage them to learn more.

  • Engaging Subject Line: Capture attention with phrases like "See How [Customer] Achieved [Result]" or "Discover the Success Story of [Customer]."
  • Introduction: Start with a brief overview of the case study, mentioning the customer's name and the problem they faced. For example, "When [Customer] struggled with [Problem], they turned to us for a solution."
  • Solution Description: Detail the solution provided, using specific terms and highlighting unique features. Phrases like "Our innovative approach" or "Using our advanced technology" work well here.
  • Results and Metrics: Share quantifiable results, such as "Increased efficiency by 30%" or "Reduced costs by 20%," to demonstrate the impact.
  • Customer Testimonial: Include a direct quote from the customer, such as "Thanks to [Company], we achieved [Result]," to add authenticity and credibility.
  • Call-to-Action: Encourage the reader to take the next step with phrases like "Learn more about our solutions" or "Contact us to see how we can help you."

Let's jump into it and explore 10 email examples of good Case Study emails!

10 Case Study Email Examples

1) Klaviyo

Klaviyo

Klaviyo is an email marketing platform that helps businesses grow by leveraging AI to optimize their ecommerce strategies. The email titled "Klaviyo AI: Castore's recipe for ecommerce growth" showcases a successful example of how Klaviyo's AI tools have driven ecommerce growth for Castore, making it a compelling case study by providing valuable insights and practical examples for other businesses looking to achieve similar results.

2) Stripe

Stripe

Stripe is a financial services and software company that provides payment processing software and application programming interfaces (APIs) for e-commerce websites and mobile applications. The email titled "[New report] Is your billing system holding you back?" is a good case study because it addresses a common pain point for businesses—billing system inefficiencies. By presenting a new report, Stripe positions itself as a thought leader and a problem solver, which can attract businesses looking for better billing solutions. The email's subject line is compelling and directly addresses a potential issue, encouraging recipients to open and read the email for valuable insights.

3) beefree

beefree

beefree is a service that helps in reducing email development time significantly, by up to 66%. The email from beefree is a good case study for customers because it directly addresses a common pain point—time-consuming email development. By showcasing a significant reduction in development time, it provides a compelling reason for customers to consider using beefree's services. The subject line "How to cut email development time by 66%" is clear and immediately communicates the value proposition, making it an effective case study example.

4) Skyscanner

Skyscanner

Skyscanner is a travel fare aggregator website and travel metasearch engine that provides a comprehensive snapshot report on trending travel destinations for Middle East and North Africa travelers during the summer. The email stands out as a case study because it offers valuable insights into regional travel trends, featuring data-driven content and visually appealing design that delivers actionable information for both travelers and industry professionals.

5) Grammarly

Grammarly

Grammarly is a digital writing assistant that helps users improve their writing by providing suggestions for grammar, spelling, punctuation, and style. The email is effective because it celebrates the user's achievements, such as unlocking a new tone and setting records, which can boost user engagement and satisfaction. The subject line is personalized and motivating, making the recipient feel accomplished and appreciated.

6) MailChimp

MailChimp

MailChimp is an email marketing service provider that offers tools for managing and automating email campaigns. The email titled "Exclusive insights on pricing, increasing cash flow, and winning new clients" is a good case study because it provides valuable insights on crucial business topics, making it highly relevant for business owners and marketers looking to enhance their strategies.

7) Maze

Maze

Maze is a company that provides tools and reports related to research landscapes, as highlighted in their email titled "Say hello to The New Research Landscape Report 📖". This email is an effective Case Study because it introduces a new, valuable report with an engaging subject line that includes an emoji, making it stand out in the inbox and likely capturing the recipient's attention.

8) Protein

Protein

Protein's email titled "DIRTY WORD #4 [COMMUNITY] Report + Workshop" is a compelling case study because it effectively combines a report and a workshop, providing valuable insights and actionable content for its audience. The email's clear categorization and multiple viewing options make it easy to analyze and understand, while the engaging subject line captures attention and encourages recipients to explore the content further.

9) Sauna House

Sauna House

Sauna House's email titled "We're Green Every Day" stands out with its clean and modern design, featuring a minimalist layout that emphasizes the message without overwhelming the reader. The use of a bold, sans-serif font for the title and key points ensures readability, while the subtle color palette and well-placed imagery create a visually appealing and cohesive look, making it an effective and engaging email.

10) Josephmark

Josephmark

Josephmark's email titled "Dusting off an old classic, WITH GASOLINE." showcases their innovative approach to revitalizing traditional concepts with a modern twist. This email stands out as a great case study due to its compelling subject line, visually appealing design, and clear messaging, making it an exemplary model for effective email marketing.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create stunning Case Study emails that captivate your audience with their beautiful design and intuitive layout. Empower yourself to highlight customer success stories with ease, using Flodesk's simple drag-and-drop editor and customizable templates to ensure your emails are both visually appealing and highly effective.

What is Flodesk?

Flodesk is by far the easiest-to-use email marketing platform, helping you grow, nurture, and monetize your email lists with beautiful designs. Easily create, send, and automate emails that increase your reach and sales, no coding or design knowledge required. Over 100,000 businesses worldwide trust Flodesk for its powerful features and ease of use. With flat-rate pricing, your costs stay predictable, no matter how large your subscriber base becomes.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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