Benchmark Email provides email marketing services designed to help businesses engage with their audience. Their pricing plans start with a free option and go up to custom enterprise solutions, as detailed on their pricing page. Key features include an AI-powered email builder, email automation, deliverability tools, reporting and optimization, landing pages, signup forms, integrations, list verification, marketing automation, and a marketing CRM.
Reasons for considering Benchmark Email alternatives
Limited advanced customization options in email design.
Occasional issues with email deliverability rates.
Customer support can be slow to respond during peak times.
Higher pricing compared to some competitors for similar features.
A quick look
Here are the top 5 alternatives to Benchmark Email:
Flodesk
Drip
Elastic Email
Mailjet
Brevo
Best alternatives to Benchmark Email
1. Flodesk
Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity. For more information, visit Flodesk.
Pros of using Flodesk
Flat-Rate Pricing: Flodesk offers flat-rate pricing, ensuring brands aren’t penalized for growing their email lists, unlike platforms charging based on subscriber count.
Custom Fonts: Flodesk is the only platform that allows custom font uploads, enabling emails to match brand fonts perfectly.
Easiest Automations: Flodesk’s visual editor simplifies the creation of automated email sequences, making it easy even for beginners. Pre-built templates allow users to set up automations quickly, while other platforms may take hours or days.
Cons of using Flodesk
No SMS Notifications: Flodesk does not offer SMS notifications, which can be a drawback for businesses looking to integrate multi-channel communication strategies.
Not for All Enterprises: Flodesk does not offer API and web hooks for enterprises that might want to trigger automations from business logic, limiting its suitability for larger organizations with complex needs.
Pricing
Pricing starts at $35 per month with plans designed to grow with your business. You’ll get access to stunning design-focused templates and easy automation built for small businesses, solopreneurs, and creative brands. With clear and predictable pricing, there are no confusing tiers or hidden fees.
Reviews
Flodesk reviews reveal an overwhelmingly positive reception, with users praising its intuitive design and powerful automation features. With 77% of reviews being 5-star ratings, it's clear that Flodesk is beloved for its ease of use and stunning email templates.
Flodesk is incredibly intuitive and makes designing beautiful emails a breeze. The templates are stunning and easy to customize. - LucyParis P. (Rating: 5/5)
The simplicity and elegance of Flodesk's interface are unmatched. It has transformed the way I approach email marketing. - Sarah M. (Rating: 5/5)
2. Drip
Drip is a marketing automation platform that helps businesses automate their email marketing strategies, segment their audiences, and gain insights through data. The platform supports integrations with various other services and offers industry-specific templates to help businesses streamline their marketing efforts.
Pros of using Drip
Simplifies marketing automation: Drip streamlines the process of automating marketing tasks, making it easier for businesses to manage their campaigns.
High customer satisfaction: Drip boasts a high customer satisfaction rate, indicating that users generally have a positive experience with the platform.
Quick response times for customer support: Drip offers fast customer support, with live chat responses in under 2 minutes and email responses in less than 1.6 hours.
Cons of using Drip
Complexity for Beginners: Drip offers a wide range of features and functionalities, which can be overwhelming for new users who are not familiar with marketing automation tools. The learning curve can be steep, requiring time and effort to fully understand and utilize all the features effectively.
Limited Customization Options: While Drip provides various templates and automation workflows, the customization options for these templates can be limited. Users looking for highly tailored and unique email designs or workflows may find the platform restrictive in terms of customization capabilities.
Pricing
Drip offers straightforward pricing plans based on the number of subscribers. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers: $39 per month
10,000 Subscribers: $154 per month
Reviews
Drip reviews highlight the platform's powerful tools for customer segmentation and automated marketing campaigns, with users praising its intuitive email builder and visual workflow builder. However, some users find the platform complex and have faced challenges with customization and customer support.
"Easy to use automation tool with a clean interface and helpful customer support." - Paritosh C. (Rating: 4.0/5)
"The platform is powerful but can be overwhelming for beginners." - Sarah M. (Rating: 3.0/5)
3. Elastic Email
Elastic Email provides tools for email marketing and delivery. Services include email campaign creation, contact management, and API integration.
Pros of using Elastic Email
AI capabilities: Elastic Email offers AI tools for generating email templates.
High deliverability rates: The platform ensures emails reach the inbox effectively.
24/7 customer support: Elastic Email provides round-the-clock support with quick response times.
Cons of using Elastic Email
Limited Customization Options: While Elastic Email offers a range of tools for email marketing, some users find the customization options for email templates and campaigns to be limited. This can be a drawback for businesses looking for highly tailored and unique email designs.
Complexity for Beginners: The platform's extensive features and functionalities can be overwhelming for new users who are not familiar with email marketing tools. The learning curve can be steep, requiring time and effort to fully understand and utilize all the features effectively.
Pricing
Elastic Email offers straightforward pricing plans for different subscriber counts. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers:
Starter Plan: $17.80 per month
Pro Plan: $23.80 per month
10,000 Subscribers:
Starter Plan: $89 per month
Pro Plan: $119 per month
Reviews
Elastic Email reviews highlight the platform's high deliverability rates and intuitive drag-and-drop editor, with users praising its cost-effectiveness and responsive customer support. However, some users find the customization options limited and the platform complex for beginners.
"Elastic Email offers a comprehensive set of features, but the interface can be a bit overwhelming at times." - Sarah K. (Rating: 3/5)
"The deliverability rates and customer support of Elastic Email are top-notch, making it a reliable choice for email marketing." - Michael B. (Rating: 4.5/5)
4. Mailjet
Mailjet provides tools for designing and sending email marketing campaigns, newsletters, and automated emails. The platform includes features for email design, collaboration, professional templates, personalization, segmentation, deliverability management, real-time analytics, and third-party integrations.
Pros of using Mailjet
Flexible drag-and-drop Email Editor: Allows users to design emails without coding.
Advanced personalization and segmentation features: Enables targeted email campaigns.
Real-time analytics and engagement stats: Provides insights into email performance.
Cons of using Mailjet
Limited advanced features for experienced users: While Mailjet offers a range of tools suitable for beginners and intermediate users, some advanced users may find the platform lacking in more sophisticated features that are available in other email marketing services.
Occasional deliverability issues: Some users have reported that emails sent through Mailjet occasionally end up in spam folders or are not delivered as expected, which can impact the effectiveness of email campaigns.
Pricing
Mailjet offers flexible pricing plans to accommodate various business needs. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers: $17 per month (for 15,000 email sends)
10,000 Subscribers: $37 per month (for 50,000 email sends)
Reviews
Mailjet reviews highlight the platform's user-friendly interface and flexible infrastructure, but some users report occasional deliverability issues and limited advanced features. Overall, it has a 4/5 rating from 168 reviews, indicating general satisfaction with some frustrations.
"The interface is somewhat clunky and the customer support could be better." - Sarah K. (Rating: 2.5/5)
"Easy to use marketing platform for designing and marketing campaigns." - Muhammad H. (Rating: 5/5)
5. Brevo
Brevo provides tools for email marketing, SMS and WhatsApp campaigns, marketing automation, sales management, customer data platform, loyalty programs, transactional messaging, and live chat & chatbot functionalities. Their platform aims to streamline customer relationship management across multiple channels, offering features like AI-driven marketing, real-time messaging, and integrated loyalty programs.
Pros of using Brevo
All-in-one AI-enabled platform: Brevo combines email marketing, automation, and CRM in a single platform.
Multichannel marketing: Supports campaigns via Email, SMS, WhatsApp, and Chat.
Cost-effective: Offers significant annual savings compared to other platforms.
Cons of using Brevo
Complexity for Beginners: Brevo's extensive features and functionalities can be overwhelming for new users who are not familiar with email marketing and CRM tools. The learning curve can be steep, requiring time and effort to fully understand and utilize all the features effectively.
Occasional Deliverability Issues: Some users have reported that emails sent through Brevo occasionally end up in spam folders or are not delivered as expected, which can impact the effectiveness of email campaigns.
Pricing
Brevo offers flexible pricing plans to accommodate various business needs. Here are the pricing details for 2,000 and 10,000 subscribers:
2,000 Subscribers: $3.60 per month
10,000 Subscribers: $17 per month
Reviews
Brevoreviews highlight its ease of use, affordability, and comprehensive marketing tools, but some users find the platform overwhelming and report occasional deliverability issues.
"One of the best email marketing softwares with a seamless user experience and excellent customer support." - Tomáš N. (Rating: 4.5/5)
"The platform has potential but is often slow and lacks some advanced features." - Sarah K. (Rating: 2.5/5)
What to consider when selecting a Benchmark Email alternative?
When selecting a Benchmark Email alternative, consider the following key factors:
Ease of Use: Look for platforms with intuitive interfaces and drag-and-drop editors that simplify email creation and campaign management, especially if you lack technical expertise.
Automation Capabilities: Ensure the platform offers robust automation features, such as personalized email sequences, triggered emails, and advanced segmentation to streamline your marketing efforts.
Deliverability Rates: High deliverability rates are crucial for ensuring your emails reach the inbox. Check user reviews and platform claims about their deliverability performance.
Customer Support: Reliable and responsive customer support can make a significant difference, especially during peak times or when troubleshooting issues. Look for platforms with high customer satisfaction scores and quick response times.
Pricing Structure: Evaluate the pricing plans to ensure they align with your budget and growth plans. Consider whether the platform offers flat-rate pricing or charges based on subscriber count, and be aware of any hidden fees.
Which one should you go with?
Ultimately, any of these alternatives could be a great fit for your email marketing needs. However, if you're looking for a user-friendly platform with stunning design capabilities and straightforward pricing, Flodesk stands out as a top choice. Its intuitive interface and powerful automation features make it an excellent option for both beginners and seasoned marketers. Give Flodesk a try and see how it can transform your email marketing efforts.
Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.
