Award Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for awards that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and inspire you to create your own effective and visually appealing award emails.

What should go into award emails?

A good award email is visually appealing and personalized, making the recipient feel special and appreciated. It should include a clear and concise message that highlights the achievement and provides a call to action or next steps.

• Subject Line: Capture attention with phrases like "Congratulations on Your Achievement!" or "You've Earned This Award!"
• Personalized Greeting: Use the recipient's name to make the email feel more personal and engaging. For example, "Dear [Name],"
• Recognition Statement: Clearly state what the award is for and why the recipient is being recognized. Phrases like "We are thrilled to honor you for..." work well.
• Visual Elements: Include images, icons, or badges that represent the award. This adds a visual appeal and makes the email more engaging.
• Call to Action: Encourage the recipient to take the next step, whether it's sharing the news on social media or attending an award ceremony. Use phrases like "Share your achievement" or "Join us for the celebration."
• Closing and Signature: End with a warm closing and a signature from a relevant person or team. For example, "Best regards, [Your Company] Team."

Let's jump into it and check out 10 email examples of good award emails!

10 award email examples

1) beefree

beefree is a brand that excels in creating visually appealing and engaging emails, as demonstrated by their "Smiles Davis, you’re the ultimate winner" email. This award email is effective because it captures attention with a clear subject line, uses personalized greetings, and incorporates visual elements that make the recipient feel special and appreciated.

2) New York Magazine

New York Magazine is renowned for its high-quality journalism, consistently delivering award-winning content that engages and informs its readers. This award email is effective because it features a clear and compelling subject line, a straightforward call-to-action, and a clean, user-friendly design that makes accessing top-tier journalism just a click away.

3) Renée Rouleau

Renée Rouleau, a recognized authority in beauty and skincare, effectively uses her email to announce a People's Beauty award winner. The email stands out with its clear subject line, personalized sender name, and options for social sharing, making it a great example of how to communicate awards to customers with simplicity, user empowerment, and aesthetic appeal.

4) Helly Hansen

Helly Hansen's award-winning email effectively promotes their newest parka with a clear subject line and visually appealing design. It stands out by combining simplicity and user empowerment, making it easy for recipients to understand the message and take action.

5) TripAdvisor

TripAdvisor, a well-known travel and restaurant review website, excels in helping users find and review hotels, restaurants, and attractions. Their email effectively promotes the #1 restaurant for pet-friendly dining in the US with a clear subject line and visually appealing design, making it easy for recipients to understand the message and take action.

6) Methodical Coffee

Methodical Coffee is a specialty coffee roaster known for its high-quality blends and community-focused initiatives. Their award email for the "All In Blend" stands out with a clear subject line and visually appealing design, promoting both the product and its cause of raising money for breast cancer awareness. The email empowers users by allowing them to easily share the message and engage with the content, all while maintaining a simple and clean aesthetic.

7) Sweaty Betty

Sweaty Betty is a brand that focuses on fitness and wellness, known for its engaging marketing campaigns. Their award email for Menopause Awareness Month is effective due to its clear subject line, visually appealing design, and empowering message that resonates with recipients, making it easy to understand and share.

8) Touchland

Touchland, known for its innovative hand sanitizers, celebrates its Allure Best of Beauty Award win with a clear and engaging email. The subject line highlights the achievement, while the visually appealing design and straightforward messaging make it easy for recipients to understand and share the news.

9) NORTVI

NORTVI, a brand known for its award-winning suitcases, effectively captures attention with a clear subject line and visually appealing design. The email empowers users by providing options to save and share the content, making it easy to engage with and appreciate the message.

10) Lamborghini

Lamborghini, an iconic Italian luxury brand, is renowned for its high-performance sports cars and award-winning wines, embodying exclusivity, innovation, and Italian craftsmanship. This award email stands out with its clear subject line, visually appealing design, and focus on the master behind the wines, effectively communicating the brand's commitment to quality and excellence.

Why you should use Flodesk to help create your emails

With Flodesk, creating award emails is a breeze. Our intuitive design tools and customizable templates empower you to craft visually stunning and personalized emails that captivate your audience and celebrate their achievements effortlessly.

Wrapping up

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way.

With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

In conclusion, using Flodesk can transform your email marketing strategy, making it easier to create impactful and visually appealing emails. Sign up for Flodesk today and start crafting emails that captivate and convert.