Tips
Newsletters

15 author newsletters ideas you can use right now

Table of contents

We've curated 15 Author newsletter ideas to help inspire you with fresh concepts for your own Author newsletter. These ideas are designed to spark creativity and keep your readers engaged.

After the list, we'll guide you through designing your own Author newsletter template in Flodesk. Our step-by-step approach ensures you can create a visually appealing and effective newsletter with ease.

Picking a good author newsletter idea

Choosing the right idea for your Author newsletter can set the tone for your entire communication strategy.

  1. Know Your Audience: Understand who your readers are and what they are interested in.
  2. Highlight Your Unique Voice: Make sure your newsletter reflects your personal writing style and voice.
  3. Offer Value: Provide content that is useful, informative, or entertaining to your readers.
  4. Stay Consistent: Choose a theme or topic that you can consistently write about.
  5. Engage with Readers: Include interactive elements like polls or Q&A sections to keep your audience engaged.

Now that you have a better picture of how to pick a good newsletter idea, we've listed 15 Author newsletter ideas in the next section.

Author newsletters ideas we will cover

  • Behind-the-Scenes Writing Process
  • Exclusive Short Stories or Excerpts
  • Author's Book Recommendations
  • Writing Tips and Advice
  • Personal Anecdotes and Inspirations
  • Upcoming Events and Book Signings
  • Reader Q&A Sessions
  • Sneak Peeks of Upcoming Projects
  • Collaborations with Other Authors
  • Writing Challenges or Prompts
  • Book Club Discussions
  • Author's Favorite Writing Tools and Resources
  • Monthly Writing Progress Updates
  • Fan Art and Reader Contributions
  • Reflections on Literary Trends and News

15 author newsletters ideas

1) Behind-the-Scenes Writing Process

Behind-the-Scenes Writing Process offers readers an intimate look into the author's creative journey, making it perfect for avid fans and aspiring writers who crave insight into the writing craft.

Sending this newsletter bi-weekly keeps the audience engaged without overwhelming them, and monetization can be achieved through exclusive content subscriptions or partnerships with writing-related brands.

2) Exclusive Short Stories or Excerpts

Exclusive Short Stories or Excerpts offers readers a unique glimpse into the author's unpublished works, catering to fans who crave more content and aspiring writers seeking inspiration. Sending this newsletter monthly keeps the audience eagerly anticipating new releases, and monetization can be achieved through paid subscriptions or limited-time access to premium content.

3) Author's Book Recommendations

Author's Book Recommendations offers readers curated lists of books that the author personally enjoys, targeting avid readers and literary enthusiasts who are always on the lookout for their next great read.

Sending this newsletter bi-monthly keeps the audience engaged without overwhelming them, and monetization can be achieved through affiliate links to book retailers or partnerships with publishers for sponsored content.

4) Writing Tips and Advice

Writing Tips and Advice offers practical guidance and insights for aspiring writers and seasoned authors looking to refine their craft. Sending this newsletter weekly keeps the audience consistently engaged, and monetization can be achieved through paid writing workshops or exclusive content subscriptions.

5) Personal Anecdotes and Inspirations

Personal Anecdotes and Inspirations offers readers a heartfelt glimpse into the author's life, targeting fans who enjoy personal stories and the inspirations behind the author's work.

Sending this newsletter bi-weekly keeps the audience engaged and connected, and monetization can be achieved through exclusive content subscriptions or partnerships with lifestyle brands.

6) Upcoming Events and Book Signings

Upcoming Events and Book Signings offers readers timely updates on the author's public appearances, targeting fans who enjoy meeting their favorite authors and participating in literary events.

Sending this newsletter monthly keeps the audience informed and excited, and monetization can be achieved through ticket sales, exclusive event access, or partnerships with event organizers.

7) Reader Q&A Sessions

Reader Q&A Sessions offer a dynamic platform for fans to engage directly with the author, making it ideal for readers who enjoy interactive and personalized content. Sending this newsletter monthly keeps the audience eagerly anticipating new interactions, and monetization can be achieved through exclusive access to Q&A sessions or partnerships with brands interested in reaching a highly engaged audience.

By focusing on answering reader-submitted questions, this newsletter fosters a sense of community and connection between the author and their audience. Regular monthly updates ensure sustained interest, while monetization opportunities include paid subscriptions for premium Q&A content or collaborations with relevant sponsors.

8) Sneak Peeks of Upcoming Projects

Sneak Peeks of Upcoming Projects offers readers an exclusive look into the author's future works, targeting fans who are eager to stay updated on new releases and developments.

Sending this newsletter bi-monthly keeps the audience excited and engaged, and monetization can be achieved through exclusive content subscriptions or partnerships with brands related to the author's genre.

9) Collaborations with Other Authors

Collaborations with Other Authors offers readers a unique opportunity to explore joint projects and creative synergies between their favorite authors, appealing to fans who enjoy discovering new voices and perspectives in literature. Sending this newsletter bi-monthly keeps the audience engaged and eager for fresh content, and monetization can be achieved through exclusive content subscriptions or partnerships with brands related to the literary world.

10) Writing Challenges or Prompts

Writing Challenges or Prompts engages readers by offering creative exercises and writing prompts, targeting both aspiring and seasoned writers who seek to hone their skills and spark inspiration.

Sending this newsletter weekly keeps the audience consistently motivated and engaged, and monetization can be achieved through paid writing workshops or exclusive content subscriptions.

11) Book Club Discussions

Book Club Discussions offers readers an engaging platform to dive deep into selected books, targeting avid readers and literary enthusiasts who enjoy thoughtful analysis and community interaction.

Sending this newsletter monthly keeps the audience eagerly anticipating new discussions, and monetization can be achieved through affiliate links to book retailers or partnerships with publishers for sponsored content.

12) Author's Favorite Writing Tools and Resources

Author's Favorite Writing Tools and Resources offers readers a curated selection of the author's preferred writing instruments and software, targeting both aspiring and seasoned writers who are always on the lookout for tools to enhance their craft.

Sending this newsletter bi-monthly keeps the audience consistently engaged and eager for new recommendations, and monetization can be achieved through affiliate links to writing tools or partnerships with brands that cater to writers.

13) Monthly Writing Progress Updates

Monthly Writing Progress Updates offers readers a detailed look into the author's ongoing projects, targeting fans who are eager to stay informed about the author's creative journey and upcoming releases. Sending this newsletter monthly keeps the audience consistently engaged and excited, and monetization can be achieved through exclusive content subscriptions or partnerships with brands related to the author's genre.

Providing a transparent view of the author's writing milestones and challenges, this newsletter appeals to readers who appreciate behind-the-scenes insights and personal connections. Regular monthly updates ensure sustained interest, while monetization opportunities include paid subscriptions for premium content or collaborations with relevant sponsors.

14) Fan Art and Reader Contributions

Fan Art and Reader Contributions offers a platform for readers to share their creative works, targeting fans who enjoy engaging with the author's universe and showcasing their talents. Sending this newsletter monthly keeps the audience consistently involved and excited, and monetization can be achieved through exclusive content subscriptions or partnerships with brands interested in fan engagement.

Highlighting the vibrant community of readers, Fan Art and Reader Contributions fosters a sense of belonging and creativity among fans. Regular monthly updates ensure sustained interest, while monetization opportunities include paid subscriptions for premium content or collaborations with relevant sponsors.

15) Reflections on Literary Trends and News

Reflections on Literary Trends and News offers readers insightful analysis and commentary on the latest developments in the literary world, targeting avid readers and literary enthusiasts who enjoy staying informed about industry trends and news.

Sending this newsletter bi-monthly keeps the audience consistently engaged and informed, and monetization can be achieved through affiliate links to book retailers or partnerships with publishers for sponsored content.

Writing a good author newsletter

Once you pick an idea from the list above, here are some tips on how to write a good Author newsletter:

  • Include Personal Stories: Share anecdotes and personal experiences to create a deeper connection with your readers.
  • Offer Exclusive Content: Provide unique content such as unpublished excerpts or behind-the-scenes insights to keep your audience engaged.
  • Engage with Interactive Elements: Use polls, Q&A sessions, or writing prompts to encourage reader participation and interaction.
  • Maintain Consistent Branding: Use your logo, brand colors, and a consistent layout to create a cohesive and professional look.
  • Ensure Mobile-Friendliness: Design your newsletter to be easily readable on both desktop and mobile devices for a seamless user experience.

Check out How to Format A Newsletter for more info.

Design your author newsletter in Flodesk!

Flodesk offers a variety of newsletters and email templates that you can easily customize to create the Author Newsletter you envision. Here are five steps to get you started:

  1. Sign Up with Flodesk to access their extensive library of templates.
  2. Choose a template that aligns with your newsletter's theme and goals.
  3. Customize the template by adding your logo, brand colors, and social media links.
  4. Write engaging email copy and include a clear call-to-action (CTA) to drive reader interaction.
  5. Preview your email on both desktop and mobile devices to ensure it looks great everywhere, then send a test email to yourself before the final send.

Check out How to Create A Newsletter In 10 Min for more info.

Wrapping up

Flodesk

Flodesk offers a variety of newsletters and email templates that you can easily customize to create the Author Newsletter you envision. With Flodesk, you can effortlessly grow and monetize your email list using the most intuitive email marketing tools available for small businesses.

Whether you're a beginner or an expert, Flodesk empowers you to create, send, and automate emails that engage your audience and drive revenue—all without the need for coding or design skills. Trusted by over 100,000 businesses, Flodesk provides a radically simple way to send beautiful, high-converting emails. Featuring the world’s most intuitive email builder, powerful automations, and stunning forms, Flodesk equips you with everything you need for brilliant email marketing—without the complexity.

Ready to elevate your email marketing game? Sign up for Flodesk today and start creating beautiful, high-converting emails with ease.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE
No items found.
Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.