Tips

5 Great Affiliate Recruitment Email Templates To Copy & Paste

Table of contents
Jump to:

Finding the right partners to promote your brand is a big deal. The first step is often a cold email, and you want to make sure it lands.

That's where having a solid template comes in handy. Using a template gives you a proven structure to build from, so you can focus on making a genuine connection instead of staring at a blank page.

Tips for Writing Affiliate Recruitment Emails

  • Do your homework. Before you hit send, show them you know who they are. Mention a recent post or project of theirs you liked. Explain exactly why you think their audience would love your product. A little personalization goes a long way and proves you're not just spamming a list.
  • Cut the fluff. Your potential partner is busy. State your purpose in the first sentence or two. Let them know right away that you're offering an affiliate partnership.
  • Spell out the perks. What's in it for them? Be upfront about the commission rate, cookie life, and any other benefits. Think exclusive discounts for their followers, early product access, or a dedicated support contact. Make the offer attractive.
  • Make it simple to join. Give them a clear, single next step. Include a direct link to your affiliate program's info page or sign-up form. Don't make them hunt for it.

Types of Affiliate Recruitment Email Templates We Will Cover

  1. Welcome Affiliate Email Template
  2. Exclusive Offer Email Template
  3. Partnership Invitation Email Template
  4. Program Update Email Template
  5. Performance Incentive Email Template

5 Affiliate Recruitment Email Templates

1) Welcome Affiliate Email Template

<template>

Subject: Welcome to the Flodesk Affiliate Program!

Hi [Affiliate Name],

Welcome to the Flodesk affiliate program. We’re happy to have you on board and are excited to partner with you.

You're all set to start earning commissions. Here is your unique affiliate link to share with your audience: [Your Affiliate Link]

You can log in to your affiliate dashboard here to track your performance and access promotional materials: [Link to Affiliate Dashboard]. Inside, you'll find brand assets, swipe copy, and other resources to help you get started.

As a reminder, our program offers a [Commission Rate] recurring commission for every new member who signs up through your link, with a [Cookie Life]-day cookie.

We're here to support you. If you have any questions, just reply to this email.

Best,

[Your Name]

[Your Position]

Flodesk

</template>

2) Exclusive Offer Email Template

<template>

Subject: A special Flodesk partnership offer for you

Hi [Affiliate Name],

I’m reaching out from Flodesk. I’ve been following your work at [Their Website/Blog Name], and the way you focus on [Specific quality, e.g., clean design and clear messaging] really resonates with our approach.

Because we see such a strong fit, we want to extend an exclusive partnership invitation to you. We are offering you a special commission rate of [Exclusive Commission Rate] for every new member who joins Flodesk through your link. This is higher than our standard rate, and it's reserved for partners we believe can make a significant impact.

We think your audience would find a lot of value in Flodesk. We make it easy for creators to design emails people love to open. If you’re interested, you can learn more and join our program here: [Link to Affiliate Sign-up]

Let me know if you have any questions. We're excited about the possibility of working together.

Best,

[Your Name]

[Your Position]

Flodesk

</template>

3) Partnership Invitation Email Template

<template>

Subject: Partnership opportunity with Flodesk

Hi [Partner Name],

I’m reaching out from Flodesk. I’ve been following your work at [Their Website/Blog Name], and I was impressed by your recent piece on [Specific Post/Topic]. Your approach to [Their Area of Expertise] aligns well with what we do.

We believe your audience would find a lot of value in Flodesk. We make it easy for small businesses to create beautiful emails that grow their business. Because of the natural fit between our brands, we’d like to invite you to become an affiliate partner.

Our program offers a [Commission Rate] commission for every new member who signs up through your link, with a [Cookie Life]-day cookie. We provide all the assets and support you need to get started.

If you’re interested, you can learn more about the program and sign up here: [Link to Affiliate Program]

Happy to answer any questions you might have.

Best,

[Your Name]

[Your Position]

Flodesk

</template>

4) Program Update Email Template

<template>

Subject: Important Updates to the Flodesk Affiliate Program

Hi [Affiliate Name],

We’re writing to let you know about some updates to the Flodesk affiliate program. We're always looking for ways to improve the partnership experience, and these changes are designed to help you succeed.

Here’s what’s new: [Briefly describe the update, e.g., We've increased our commission rate, added new promotional assets, etc.]. We made this change to better support your efforts and help you grow.

You can find all the new resources and details in your affiliate dashboard: [Link to Affiliate Dashboard]

We appreciate your partnership. If you have any questions about these updates, please feel free to reply to this email. We're here to help.

Best,

[Your Name]

[Your Position]

Flodesk

</template>

5) Performance Incentive Email Template

<template>

Subject: A bonus opportunity with the Flodesk affiliate program

Hi [Affiliate Name],

We’ve noticed your recent performance in the Flodesk affiliate program, and we want to offer you an opportunity to earn more.

To show our appreciation, we’re offering a performance incentive. If you refer [Number of New Members] new members by [End Date], we will add a [Bonus Amount or Percentage] bonus to your next commission payout.

You can track your progress toward this goal in your affiliate dashboard. We're here to support you in reaching it.

Let us know if you have any questions.

Best,

[Your Name]

[Your Position]

Flodesk

</template>

What About Using Flodesk?

Flodesk

Just as these templates simplify your affiliate outreach, Flodesk streamlines the rest of your email marketing. We offer intuitive tools that help small businesses grow and monetize their email lists, no coding or design skills required. Our platform is built so you can create, send, and automate emails that engage your audience and drive revenue in a straightforward way.

With our email builder, powerful automations, and clean forms, you get everything you need for effective email marketing without the usual complexity. Flodesk empowers both beginners and experts to send emails that are not only high-converting but also beautifully designed, helping your brand make a connection with its readers.

Wrapping Up

These templates provide a clear starting point for building your affiliate partnerships. Use them to make your outreach direct and effective, setting the foundation for a successful program.

Once your affiliate program is growing, Flodesk can help you manage the rest of your email marketing. Our platform is designed to help you create beautiful, engaging emails that connect with your audience and build your business, so sign up to Flodesk to get started.

No items found.
No items found.
Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE
No items found.