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Video Emails: 10 Great Examples (& Other Tips)

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In this article, we'll show you 10 email examples for video that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and inspire your own creative ideas before you start crafting your video emails.

What should go into Video emails?

A good video email captures attention with a compelling thumbnail and a clear call-to-action, making the video content the star of the message. It should be concise, visually appealing, and tailored to engage the recipient from the first second.

  • Engaging Subject Line: Use phrases like "Watch this now" or "Exclusive video inside" to entice recipients to open the email.
  • Compelling Thumbnail: Choose a visually striking image from the video that encourages clicks, such as a smiling face or an action shot.
  • Personalized Greeting: Start with a friendly, personalized message like "Hi [Name], we have something special for you!" to make the recipient feel valued.
  • Clear Call-to-Action: Use direct language such as "Watch the video" or "See it in action" to guide the recipient on what to do next.
  • Brief and Informative Text: Keep the accompanying text short and to the point, highlighting key benefits or features of the video content.
  • Mobile-Friendly Design: Ensure the email and video are optimized for mobile viewing, as many recipients will open the email on their phones.

Let's jump into it and check out 10 fantastic examples of video emails that have successfully engaged and delighted customers.

10 Video Email Examples

1) Snowman

Snowman

Snowman is a visually engaging video email that captures attention with its vibrant and dynamic thumbnail, making it an excellent choice for driving user engagement. Its simplicity and user-friendly design empower recipients to easily access and enjoy the content, ensuring a seamless and aesthetically pleasing experience.

2) VidAngel

VidAngel

VidAngel's video email stands out with its clean and intuitive design, making it easy for recipients to filter award-winning shows effortlessly. The visually appealing thumbnail and straightforward call-to-action ensure a seamless user experience, empowering viewers to engage with the content immediately.

3) Manors

Manors

Manors' video email, titled "Early Access: The Frontier Collection Vol. 4," is a prime example of simplicity and aesthetic appeal. Its clean design and engaging thumbnail make it an effective tool for capturing attention and encouraging recipients to watch the video, empowering them to explore the new collection effortlessly.

4) Skillshare

Skillshare

Skillshare's video email captures attention with its vibrant "Back to School Savings" thumbnail, making it an engaging choice for recipients. Its clean design and straightforward call-to-action empower users to easily access and enjoy the content, ensuring a seamless and aesthetically pleasing experience.

5) PlayStation

PlayStation

PlayStation's video email for "Stellar Blade" effectively captures attention with its dynamic and visually appealing thumbnail, making it easy for recipients to engage with the content. The company did a good job by ensuring the email's design is clean and intuitive, empowering users to effortlessly access and enjoy the video.

6) Vimeo

Vimeo

Vimeo's video email showcases a clean and intuitive design, making it easy for recipients to navigate and engage with the content. The visually appealing thumbnail and straightforward call-to-action empower users to access and enjoy the video seamlessly.

7) Ubisoft

Ubisoft

Ubisoft, a leading company in the video game industry, is renowned for developing and publishing popular franchises like Assassin’s Creed and Far Cry. Their video email, titled "The wait is over: get a first look at the gameplay!" effectively captures attention with a clear and enticing subject line, a visually engaging thumbnail, and a straightforward call-to-action, making it easy for recipients to access and enjoy the content.

8) Pantaloon

Pantaloon

Pantaloon's video email, "Welcome to Pantaloon Smiles Davis," features a clean and intuitive design that makes it easy for recipients to engage with the content. The visually appealing thumbnail and straightforward call-to-action empower users to access and enjoy the video seamlessly, ensuring a user-friendly experience.

9) Zoom

Zoom

Zoom's video email, "Ready, Set, Zoom: Let's Get Started," features a clean and intuitive design that makes it easy for recipients to engage with the content. The visually appealing thumbnail and straightforward call-to-action empower users to access and enjoy the video seamlessly, ensuring a user-friendly experience.

10) NBC

NBC

NBC's video email, "Don't Miss Your Moment in Paris," features a clean and intuitive design that makes it easy for recipients to engage with the content. The visually appealing thumbnail and straightforward call-to-action empower users to access and enjoy the video seamlessly, ensuring a user-friendly experience.

Why you should use Flodesk to help create your emails

With Flodesk, creating visually appealing and engaging video emails is a breeze. Our intuitive design tools and user-friendly interface empower you to craft stunning emails that captivate your audience and drive engagement effortlessly.

Wrapping Up

Flodesk

Flodesk makes creating visually appealing and engaging video emails a breeze. Our intuitive design tools and user-friendly interface empower you to craft stunning emails that captivate your audience and drive engagement effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue.

Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

Ready to elevate your email marketing? Sign up for Flodesk today and start creating emails that truly stand out.

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Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE