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Travel And Leisure Emails: 10 Great Examples (& Other Tips)

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In this article, you'll find 10 email examples for Travel and Leisure that have been sent to customers by various companies. Reviewing these examples can help you create effective and visually appealing emails for your own campaigns.

What should go into Travel And Leisure emails?

A good Travel and Leisure email captivates the reader with stunning visuals and enticing language that evokes a sense of adventure and relaxation. It should highlight unique experiences, exclusive offers, and personalized recommendations to make the recipient feel special and eager to explore.

  • Eye-Catching Subject Line: Use phrases like "Escape to Paradise" or "Exclusive Getaway Deals" to grab attention immediately.
  • Stunning Visuals: Incorporate high-quality images of destinations, resorts, and activities to inspire wanderlust.
  • Personalized Recommendations: Tailor suggestions based on the recipient's past travel history or preferences, such as "Based on your last trip to Bali, you might love these destinations."
  • Exclusive Offers: Highlight special deals and discounts with phrases like "Members-Only Rates" or "Limited-Time Offer."
  • Clear Call to Action: Use compelling CTAs like "Book Now" or "Discover More" to encourage immediate engagement.
  • Engaging Content: Include travel tips, destination guides, and customer testimonials to add value and build trust.

Let's jump into it and explore 10 fantastic examples of Travel and Leisure emails that hit all the right notes!

10 Travel And Leisure Email Examples

1) Going

Going

Going's email, titled "Earn up to 90k bonus airline miles," effectively captures the attention of travel enthusiasts by offering a substantial incentive. The clear and enticing subject line, combined with the promise of significant travel rewards, makes it an excellent example of a Travel and Leisure email that appeals to frequent travelers and those looking to save on travel costs.

2) MSC Cruises (USA)

MSC Cruises (USA)

MSC Cruises (USA) offers a luxurious cruise experience, highlighted in their email promoting the MSC Yacht Club. The email stands out as a good Travel and Leisure example due to its enticing subject line, "A Luxurious Experience Awaits in the MSC Yacht Club," which effectively captures the attention of potential travelers seeking a premium cruise experience.

3) Bellroy

Bellroy

Bellroy's email, titled "Maximum Lo-Fi Organization," showcases their travel-friendly products with a sleek and minimalist design that appeals to modern travelers. The email effectively highlights the brand's commitment to functionality and style, making it an excellent example for Travel and Leisure customers looking for practical yet stylish travel accessories.

4) AllTrails

AllTrails

AllTrails' email, titled "ENDS TONIGHT: 50% off AllTrails+," effectively captures the urgency and value of their subscription service for outdoor enthusiasts. The email stands out as a Travel and Leisure example due to its compelling offer and focus on enhancing the outdoor experience, making it highly relevant for those passionate about hiking and exploring nature.

5) Google

Google

Google is a multinational technology company specializing in Internet-related services and products, including online advertising technologies, a search engine, cloud computing, software, and hardware. The email is effective because it provides valuable information to the recipient by tracking flight prices for a specific route they are interested in, helping them make informed travel decisions and potentially save money, thereby enhancing user engagement and satisfaction.

6) OpenTable

OpenTable

OpenTable's email, titled "Win a trip to Super Bowl LIX, courtesy of Visa," masterfully combines the excitement of a major sporting event with the convenience of their restaurant reservation service. This Travel and Leisure email stands out by offering an enticing promotion that appeals to both sports fans and food enthusiasts, making it a compelling read for a diverse audience.

7) Outsite

Outsite

Outsite is a company that focuses on sustainable travel, as indicated by the email subject "This is how to travel sustainably." The email is effective because it addresses a growing concern among travelers—sustainability. By focusing on how to travel sustainably, Outsite taps into the eco-conscious market, providing valuable information that aligns with the values of modern travelers. This relevance and alignment with current trends make it a compelling and engaging email for the Travel and Leisure audience.

8) Getaway

Getaway

Getaway's email, titled "Wellness Delivered," offers a serene escape with a focus on relaxation and rejuvenation. This email is a good example of a Travel and Leisure email because it taps into the growing trend of wellness travel, providing a compelling reason for recipients to consider a peaceful retreat that prioritizes their well-being.

9) Delta

Delta

Delta's email, titled "Coming Soon: New Experiences For SkyMiles® Members," effectively captures attention with its clear and enticing subject line. The design features a clean layout with a modern sans-serif font, making the content easy to read and visually appealing, while the prominent title immediately informs recipients of exciting upcoming benefits for SkyMiles members.

10) San Jose

San Jose

San Jose's historic downtown theaters offer a glimpse into the city's rich cultural and historical heritage, making it a must-visit destination for those interested in unique cultural experiences. This Travel and Leisure email is effective because it highlights these distinctive attractions, enticing readers to explore San Jose's vibrant downtown area and its storied past.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly craft stunning Travel and Leisure emails that captivate your audience with beautiful, customizable templates. Its intuitive drag-and-drop interface empowers you to create visually appealing and personalized emails that inspire wanderlust and drive engagement, all without needing any design expertise.

What is Flodesk?

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by 100,000+ businesses around the world, Flodesk provides powerful features in a simple, easy-to-use platform. Plus, enjoy flat-rate pricing—your price stays the same no matter how big your list gets.

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Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE