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10 Testimonial Email Examples and Tips

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In this article, you'll find 10 email examples for testimonials that have been sent to customers from various companies. Seeing these examples can help you understand what works and why, making it easier to create your own effective testimonial emails.

What should go into testimonial emails?

A good testimonial email is concise and authentic, featuring genuine customer feedback that highlights specific benefits and positive experiences. It should also include a clear call-to-action, encouraging recipients to engage further with your brand.

  • Engaging Subject Line: Capture attention with phrases like "See Why Customers Love Us" or "Hear From Our Happy Clients."
  • Personal Greeting: Use the recipient's name to create a personal connection, such as "Hi [Name], we wanted to share something special with you."
  • Authentic Testimonial: Include a real quote from a satisfied customer, like "Flodesk has transformed our email marketing strategy!"
  • Visual Appeal: Use clean, attractive design elements and images to make the email visually engaging.
  • Clear Call-to-Action: Encourage further engagement with phrases like "See More Success Stories" or "Start Your Free Trial Today."
  • Contact Information: Provide easy access to your support team with a line like "Have questions? Reach out to us anytime at support@flodesk.com."

Let's jump into it!

1. Hanes

Hanes is a well-known brand that specializes in comfortable clothing, particularly undergarments and casual wear. The email titled "⭐ The Five-Star Comfort Lineup ⭐" from Hanes is a good testimonial email because it highlights customer satisfaction and positive reviews, which can build trust and credibility with potential customers. The use of a five-star rating in the title suggests high customer approval and comfort, which are key selling points for Hanes products.

2. Fellow

Fellow's testimonial email, titled "A Thousand of You Have Tasted Aiden's Coffee," effectively showcases customer satisfaction by highlighting a significant milestone. This approach not only builds credibility but also fosters a sense of community among recipients, making it a compelling example of a testimonial email.

3. Soft Services

Soft Services' testimonial email, titled "Love You Too," effectively captures customer sentiment by showcasing genuine feedback and positive experiences. This approach not only builds trust and credibility but also fosters a sense of community among recipients, making it an excellent example of a testimonial email.

4. Mill

Mill's testimonial email, titled "Future-Proof Your Kitchen with Mill," stands out by effectively combining customer feedback with a forward-thinking message. This approach not only highlights the product's benefits but also positions it as a long-term solution, making it a compelling example of a testimonial email.

5. Cora

Cora's email, titled "The editors have spoken," effectively captures attention with its engaging subject line and visually appealing design. The company excels in creating a compelling narrative that resonates with recipients, making the email both memorable and impactful.

6. Figlia

Figlia's email, titled "Press knows best," stands out by leveraging media endorsements to build credibility and trust with its audience. The email's visually appealing design and concise, engaging content make it a compelling example of how to effectively showcase third-party validation.

7. Magic Molecule

Magic Molecule's email, titled "You'll Wish You Could Shower In It," effectively captures attention with its intriguing subject line and visually appealing design. The email's concise, engaging content and genuine customer testimonials make it a compelling example of how to build trust and credibility with recipients.

8. Joey

Joey's email, titled "My Girls Are In Love With Joey," captures attention with its heartfelt subject line and genuine customer feedback. The email's visually appealing design and concise, engaging content make it a compelling example of how to build trust and credibility with recipients.

9. Buoy

Buoy's email, titled "Thank you for over 5,000+ reviews," effectively captures attention with its clean and organized layout. The use of a clear, appreciative subject line and a visually appealing design, featuring a standard sans-serif font, makes the email both engaging and easy to read.

10. ARMRA

ARMRA's email, titled "ICYMI…," effectively captures attention with its concise and engaging subject line. The email stands out as a great testimonial email by showcasing genuine customer reviews that highlight the effectiveness and benefits of ARMRA's products, thereby building trust and credibility with recipients.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create stunning testimonial emails that captivate your audience. Its intuitive design tools and beautiful templates empower you to showcase genuine customer feedback in a visually appealing way, making it easy to build trust and drive engagement.

What is Flodesk

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by 100,000+ businesses around the world, Flodesk provides powerful features in a simple, easy-to-use platform. Plus, enjoy flat-rate pricing—your price stays the same no matter how big your list gets.

Email examples sourced from reallygoodemails.com

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE