10 Summary Email Examples and Tips

In this article, you'll find 10 email examples for summaries that have been sent to customers from various companies. Seeing these examples can help you create effective summary emails by providing clear, real-world templates to follow.

What should go into summary emails?

A good summary email is concise yet comprehensive, providing a clear overview of key points without overwhelming the reader. It should highlight the most important information in a visually appealing format, making it easy for recipients to grasp the essentials at a glance.

• Subject Line: Use clear and engaging phrases like "Monthly Performance Summary" or "Your Weekly Update" to set expectations.
• Introduction: Start with a friendly greeting and a brief statement of purpose, such as "Hi [Name], here's a quick look at your recent activity."
• Key Highlights: Summarize the most important points using bullet points or short paragraphs. Phrases like "Top achievements" or "Key metrics" work well here.
• Visual Elements: Incorporate charts, graphs, or icons to make the data more digestible. For example, "See your progress in the chart below."
• Call to Action: Encourage further engagement with phrases like "Learn more" or "View detailed report."
• Closing: End with a positive note and a thank you, such as "Thanks for being with us!" or "Looking forward to your continued success."

Let's jump into it!

1. Substack

Substack is a platform that allows writers to publish newsletters and build a subscription-based audience. The email titled "You read 214673 words on Substack this summer" is a good summary email because it provides a personalized overview of the user's reading activity, making it engaging and encouraging continued use of the platform.

2. Shift Robotics

Shift Robotics' "2023 Year In Review!" email is a stellar example of a summary email, effectively encapsulating the company's key highlights and achievements for the year. Its concise format provides a comprehensive overview, making it easy for recipients to grasp the essential information at a glance.

3. Arrows

Arrows' email titled "Event Recordings: The Happy Customers Festival" effectively summarizes the event by providing a clear and engaging overview of the festival's highlights. Its concise format and well-structured content make it easy for recipients to understand the key takeaways, ensuring they stay informed and engaged.

4. AMC Theatres

AMC Theatres' email titled "Relive the Magic of an Exciting Spring" stands out as a summary email by providing a visually appealing and concise overview of the season's highlights. Its engaging format and clear presentation make it easy for recipients to quickly grasp the key moments, encouraging them to stay connected with the brand.

5. Fellow

Fellow's email titled "Win an Aiden for our Fellowversary" effectively captures attention with a compelling subject line and a clear call to action, encouraging recipients to participate in a giveaway. The company excels in this email by creating a sense of excitement and urgency, making it easy for recipients to engage and take immediate action.

6. Amtrak

Amtrak's email titled "Smiles Davis, all aboard your 2023 year in travel" is a good summary email because it encapsulates the recipient's travel experiences over the past year, providing a personalized and engaging recap. This type of email can enhance customer loyalty by making the recipient feel valued and appreciated.

7. Avanti West Coast

Avanti West Coast is a train operating company. The summary email titled "From Avanti... Are you ready for tomorrow's journey?" is effective because it provides a clear and concise subject line that directly addresses the recipient's upcoming journey, making it relevant and timely.

8. Substack

Substack is a platform that allows writers to publish newsletters and build a subscription-based audience. The email titled "You read 214673 words on Substack this summer" is a good example of a summary email because it provides a personalized overview of the user's reading activity, making it engaging and encouraging continued use of the platform.

9. Shift Robotics

Shift Robotics' "2023 Year In Review!" email stands out with its clean and organized design, making it easy for recipients to navigate and digest the information. The use of bold fonts for key highlights and a visually appealing layout ensures that the most important achievements are prominently displayed, engaging the reader from start to finish.

10. Arrows

Arrows' email titled "Event Recordings: The Happy Customers Festival" effectively summarizes the event by providing a clear and engaging overview of the festival's highlights. Its concise format and well-structured content make it easy for recipients to understand the key takeaways, ensuring they stay informed and engaged.

Why you should use Flodesk to help create your emails

With Flodesk, crafting stunning summary emails is a breeze. Its intuitive design tools empower you to create visually appealing and concise emails that captivate your audience, ensuring your key points are highlighted effortlessly. Elevate your email game and leave a lasting impression with Flodesk's beautiful templates and user-friendly interface.

What is Flodesk

Flodesk is the most intuitive email marketing platform for small businesses, designed to help you grow, nurture, and monetize your email list beautifully. Easily create, send, and automate emails that increase your reach and drive sales—no coding or design experience needed. Trusted by over 100,000 businesses globally, Flodesk offers powerful features without the hassle of complicated tools. Plus, with flat-rate pricing, your costs stay the same no matter how big your list grows.

Email examples sourced from reallygoodemails.com