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Restaurants Emails: 10 Great Examples (& Other Tips)

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In this article, you'll find 10 email examples for restaurants that have been sent to customers by various companies. Seeing these examples can help you understand what works and what doesn't before you create your own.

What should go into Restaurants emails?

A good restaurant email is visually appealing and personalized, featuring mouth-watering images of dishes and exclusive offers that make customers feel special. It should also include clear calls to action, such as "Reserve Your Table" or "Order Now," to drive immediate engagement.

  • Eye-Catching Subject Line: Use enticing phrases like "Savor the Flavor" or "Exclusive Dining Experience Awaits" to grab attention right away.
  • Personalized Greeting: Address the recipient by their first name to create a warm, inviting tone, such as "Hi John, ready for a culinary adventure?"
  • Engaging Visuals: Include high-quality images of your best dishes to make the email visually appealing and mouth-watering.
  • Exclusive Offers: Highlight special deals or limited-time offers, like "Get 20% off your next meal" or "Exclusive Wine Pairing Event."
  • Clear Call to Action: Use direct and compelling phrases like "Reserve Your Table Now" or "Order Online Today" to prompt immediate action.
  • Contact Information: Ensure your restaurant's address, phone number, and social media links are easily accessible for quick reservations or inquiries.

Let's jump into it and explore 10 fantastic examples of restaurant emails that hit all the right notes!

10 Restaurants Email Examples

1) TripAdvisor

TripAdvisor

TripAdvisor is a platform that offers reviews and information on travel-related content, including restaurants, hotels, and attractions. The email is effective because it highlights a specific, highly appealing feature (pet-friendly dining) that can attract a niche audience, leveraging TripAdvisor's authority and trustworthiness to recommend the top restaurant, making it a valuable resource for pet owners seeking dining options.

2) OpenTable

OpenTable

OpenTable is a service that allows users to make restaurant reservations online. The email titled "Weekend reservations, handled" is effective because it directly addresses a common need for restaurant-goers—making reservations for the weekend. This targeted approach can increase engagement and conversion rates, as it provides a timely and relevant service to the recipient.

3) New York Magazine

New York Magazine

New York Magazine is a publication that covers a wide range of topics including culture, politics, food, and more. The email titled "A History of NYC Through the Lens of Its Restaurants" is effective for recommending restaurants to customers because it combines historical context with culinary insights, making the content both engaging and informative.

4) Hotel June

Hotel June

Hotel June's email titled "Feels Like Fall" stands out as a restaurant email because it effectively uses a seasonal theme to engage customers, creating a timely and relevant connection. The visually appealing design and compelling subject line make it an excellent example of how to attract attention and drive engagement through seasonal promotions.

5) Yelp

Yelp

Yelp is a platform where users can find and review local businesses, including restaurants, bars, and cafes. The company did a good job with this email by showcasing "10 Outrageous Dining Experiences," which captures the reader's curiosity and encourages them to explore unique dining options, making the content both engaging and informative.

6) The Handbook

The Handbook

The Handbook's email titled "Where To Stay In The Cotswolds, New Restaurants & Holiday Looks For Summer" captivates readers with its engaging subject line that seamlessly blends travel, dining, and fashion. Its curated content appeals to a broad audience, making it a standout example of how to attract and retain interest through diverse lifestyle topics.

7) Caviar

Caviar

Caviar's email titled "Your Caviar Order from Sushi San" effectively captures the recipient's attention by providing a clear and concise update on their order status. This approach not only keeps the customer informed but also builds anticipation and excitement for their meal, enhancing the overall dining experience.

8) DoorDash

DoorDash

DoorDash is a food delivery service that partners with local restaurants to deliver meals to customers' doorsteps. The email titled "Ako, a deal you can't resist..." is a good example of a restaurant email because it features an engaging subject line that captures attention and clear branding that builds trust and recognition.

9) Resy

Resy

Resy's email titled "Celebrating Black-Owned Restaurants and Voices" stands out with its clean, modern design and impactful use of bold fonts that draw attention to key messages. The email's layout is visually appealing, featuring high-quality images and a well-organized structure that makes it easy for readers to navigate and engage with the content.

10) Cracker Barrel

Cracker Barrel

Cracker Barrel is a restaurant chain known for its homestyle cooking and Southern-inspired dishes. The email titled "Your favorite feast is back!" effectively captures customer attention by highlighting the return of a beloved meal, which not only sparks excitement but also reinforces customer loyalty and satisfaction with their food offerings.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create stunning restaurant emails that captivate your audience with beautiful, customizable templates. Its intuitive drag-and-drop interface empowers you to design visually appealing emails that highlight your dishes and special offers, ensuring your messages stand out in crowded inboxes.

What is Flodesk?

Flodesk is the world’s most intuitive email marketing platform, designed to help small businesses grow, nurture and monetize their list—beautifully. Create, send and automate emails that expand your reach and boost sales, with no coding or design skills required. Trusted by over 100,000 businesses worldwide, Flodesk is the top choice for creatives who want powerful features without the hassle of clunky tools. Plus, with flat-rate pricing, you’ll never be penalized for growing your list.

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Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE