5 Great Reorder Email Templates To Copy & Paste

Getting customers to buy again is a huge part of growing your business, and a well-timed reorder email can make all the difference.

Referring to a template takes the guesswork out of what to say, letting you send beautiful, effective reminders quickly.

Tips for Writing Reorder Emails

• Nail the timing. Send your email when you predict your customer is about to run out of their product. A reminder that’s genuinely helpful shows you’re paying attention to their needs, not just trying to sell something.
• Make it incredibly easy to buy. Link directly to the product they need to reorder or to a pre-filled cart. The goal is to remove every possible step between opening the email and completing the purchase.
• Get personal. Use their name and show them the exact product they bought last time. An email that says, “Hey Jane, time to reorder your favorite moisturizer?” feels much more thoughtful than a generic blast.
• Keep the subject line clear. Don't get too creative here. Something direct like “Running low on [Product Name]?” or “Time to restock?” cuts through the inbox noise and tells them exactly what to expect.

Types of Reorder Email Templates We Will Cover

1. Reminder Reorder Email Template
2. Subscription Renewal Email Template
3. Low Stock Alert Email Template
4. Seasonal Reorder Email Template
5. Personalized Reorder Email Template

5 Reorder Email Templates

1) Reminder Reorder Email Template

<template>

Subject: Running low on [*Product Name*]?

Hi [*Customer Name*],

It’s been a little while since you purchased [*Product Name*], and we wanted to check in. Based on your last order, you might be running low.

If you’re ready for a refill, you can reorder with a single click below. We’ve saved your details to make it simple.

[*Link to Product or Pre-filled Cart*]

Let us know if you need anything.

[*Your Name*]

[*Your Position*]

[*Company Name*]

</template>

2) Subscription Renewal Email Template

<template>

Subject: Your [*Product Name*] subscription is renewing soon

Hi [*Customer Name*],

Just a heads-up that your subscription for [*Product Name*] is scheduled to renew on [*Renewal Date*].

You don’t need to do anything to keep your shipments coming. We’ll automatically process your order for [*Price*] using the payment method on file.

If you need to make any changes, like updating your shipping address or pausing your subscription, you can manage your account here:

[*Link to Manage Subscription*]

Thanks for being a subscriber.

[*Your Name*]

[*Your Position*]

[*Company Name*]

</template>

3) Low Stock Alert Email Template

<template>

Subject: Heads up! [*Product Name*] is running low

Hi [*Customer Name*],

We wanted to let you know that an item you’ve purchased before, [*Product Name*], is almost out of stock. It’s a popular one, and we don’t want you to miss out.

If you’d like to grab another before it’s gone, you can place your order below.

[*Link to Product*]

Thanks for being a customer.

[*Your Name*]

[*Your Position*]

[*Company Name*]

</template>

4) Seasonal Reorder Email Template

<template>

Subject: Get ready for [*Season/Holiday*] with [*Product Name*]

Hi [*Customer Name*],

With [*Season/Holiday*] just around the corner, we remembered you purchased [*Product Name*] around this time last year.

If it's a seasonal favorite for you, now is the perfect time to restock. We want to make sure you have it on hand for [*mention specific use, e.g., the upcoming festivities, the warmer weather*].

Click the link below to reorder yours before the season is in full swing.

[*Link to Product*]

Enjoy the season.

[*Your Name*]

[*Your Position*]

[*Company Name*]

</template>

5) Personalized Reorder Email Template

<template>

Subject: A suggestion for you, [*Customer Name*]

Hi [*Customer Name*],

We noticed you’ve purchased [*Product Name*] a few times and wanted to share an idea. Many customers who love that product have also found that [*mention a specific tip, complementary product, or use case*].

If you’re running low on your original favorite, you can reorder it with the link below. We thought you might appreciate the suggestion to enhance your experience.

[*Link to Product*]

Let us know what you think.

[*Your Name*]

[*Your Position*]

[*Company Name*]

</template>

What About Using Flodesk?

Armed with these five reorder email templates, the next step is putting them into action with an email marketing platform that makes it easy. At Flodesk, we provide the tools for small businesses to grow their email lists and turn subscribers into repeat customers. You don't need any technical background or design experience to get started; our platform is built to help you build, send, and automate emails that connect with your audience and support your business goals.

Join a community of over 100,000 businesses who use Flodesk to send emails that look good and perform well. We offer a straightforward email builder, effective automation workflows, and well-designed forms, giving you all the essentials for your email marketing without the usual complications. It's a simple approach designed for both beginners and seasoned marketers to create and manage high-converting campaigns.

Wrapping Up

A well-timed reorder email is a direct line to repeat business, and these templates provide a clear starting point. They are designed to be straightforward, helping you connect with customers when it matters most.

Now it's time to put these strategies into practice. Sign up for Flodesk to build and automate your reorder campaigns, turning these templates into consistent sales for your business.