In this article, you'll find 10 email examples for re-engagement that have been successfully sent to customers by various companies. Seeing these examples can help you understand effective strategies and design elements before crafting your own re-engagement emails.
A good re-engagement email is personalized and compelling, designed to rekindle interest by addressing the recipient's past interactions and offering a clear, enticing call to action. It should stand out with a captivating subject line, relevant content, and a sense of urgency to prompt immediate engagement.
Let's jump into it!
Designlines' email titled "A Countryside Loft That Boasts Big-City Appeal" effectively captures the recipient's attention with its intriguing subject line and visually appealing content. This re-engagement email stands out by showcasing a unique design concept, which is likely to rekindle interest among subscribers who have a passion for interior design and architecture.
Strava is a platform that allows users to track their athletic activities, such as running and cycling, and share their progress with a community of like-minded individuals. The email from Strava is a good re-engagement email because it creates a sense of urgency by highlighting that there are only 4 days left for the subscription preview, prompting users to take immediate action to avoid missing out on the benefits of the subscription.
The "You're Looking Well" email is a great example of re-engagement because it combines a personalized greeting with a visually appealing design that captures the recipient's attention. By highlighting the recipient's past interactions and offering a clear call to action, it effectively encourages them to reconnect and take advantage of new opportunities.
The email from Going, titled "Your Going account will renew soon," stands out as a re-engagement email because it effectively reminds users about their upcoming account renewal. This timely notification prompts users to take action, ensuring they remain engaged with the service and do not miss out on their subscription benefits.
Beefree offers a wide range of email templates designed to cater to various marketing needs, making it easy for users to create visually appealing and effective emails. The company did a good job with the "You Missed a Jam-Packed Session" email by using a compelling subject line and engaging content that highlights the value of the missed session, encouraging recipients to stay informed and engaged with future events.
Musicbed's email, titled "What Sets Musicbed Apart According to Our Longtime Subscribers," captures attention by leveraging testimonials from loyal users, which adds credibility and personal touch. This approach not only highlights the unique value of the service but also encourages recipients to re-engage by showcasing positive experiences from the community.
Beefree's email, "Exciting News: Blog Relocated," effectively captures attention with its clear and concise subject line, immediately informing recipients of important updates. This re-engagement email is effective because it leverages curiosity and provides valuable information, encouraging recipients to stay connected and explore the new blog location for fresh content and insights.
Beefree offers a wide range of email templates designed to cater to various marketing needs, making it easy for users to create visually appealing and effective emails. The "Exciting News: Blog Relocated" email captures attention with its clear and concise subject line, immediately informing recipients of important updates and leveraging curiosity to encourage them to stay connected and explore the new blog location for fresh content and insights.
Soho House's email, "Introducing Room No.5," stands out with its elegant design and sophisticated font choices that reflect the brand's upscale image. The clean layout and clear title make it easy for recipients to understand the email's purpose, while the visually appealing elements draw attention and encourage engagement.
Sometimes Always, a company specializing in selling bottles, effectively re-engages customers with their email titled "We noticed you checking out some very nice bottles ➺ But they're going fast." This email stands out by creating a sense of urgency and personalization, acknowledging the recipient's previous interest and encouraging them to act quickly before the items are no longer available.
With Flodesk, you can effortlessly craft stunning re-engagement emails that captivate your audience with beautiful, customizable templates. Its intuitive design tools empower you to create personalized, visually appealing emails that not only grab attention but also drive meaningful interactions, ensuring your subscribers stay connected and engaged.
Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by 100,000+ businesses around the world, Flodesk provides powerful features in a simple, easy-to-use platform. Plus, enjoy flat-rate pricing—your price stays the same no matter how big your list gets.
Email examples sourced from reallygoodemails.com
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