Product Update Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for Product Update that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and why, making it easier to create your own effective Product Update emails.

What should go into Product Update emails?

A good Product Update email is clear and concise, highlighting the most important changes and how they benefit the user. It should be visually appealing and easy to read, with a focus on user empowerment and simplicity.

• Subject Line: Grab attention with a clear and engaging subject line. Examples: "Exciting New Features Just for You!" or "Your Product Just Got Better!"
• Introduction: Start with a friendly greeting and a brief overview of the update. Examples: "Hi [Name], we're thrilled to share our latest updates with you!"
• Main Content: Detail the key updates and their benefits. Use bullet points or short paragraphs for clarity. Examples: "We've added a new dashboard for easier navigation" or "Our latest feature helps you save time on daily tasks."
• Visuals: Include images, GIFs, or videos to illustrate the updates. Examples: "Check out this quick demo of our new feature" or "See the new design in action below."
• Call to Action: Encourage users to try the new features. Examples: "Explore the new features now" or "Update your app to enjoy these improvements."
• Closing: End with a positive note and a thank you. Examples: "Thank you for being a valued user" or "We appreciate your feedback and support."

Let's jump into it and take a look at 10 email examples of good Product Update emails!

10 Product Update Email Examples

1) United Sodas of America

United Sodas of America is a beverage company known for its innovative and colorful soda flavors. Their Product Update email is effective because it uses a clean design and straightforward language to clearly communicate new features, making it easy for users to understand and appreciate the updates.

2) Flodesk

Flodesk is an email marketing service that offers beautifully designed templates and an intuitive user interface, making it easy for users to create stunning emails. This Product Update email is effective because it highlights new features with a clean design and clear language, empowering users to take full advantage of the latest enhancements effortlessly.

3) Designmodo

Designmodo is a company that creates tools and resources for designers and developers, including email template builders and design assets. This Product Update email is effective because it uses a clean, modern design and clear language to highlight new features, making it easy for users to understand and appreciate the updates.

4) Webflow

Webflow is a platform that allows users to design, build, and launch responsive websites visually, without writing code. This Product Update email stands out due to its clean design and straightforward language, making it easy for users to understand and appreciate the new features effortlessly.

5) Roku

Roku is a company that provides streaming devices and services, allowing users to access a wide range of entertainment content on their TVs. This Product Update email is effective because it uses a clean design and clear language to introduce the new Roku Backdrops feature, making it easy for users to understand and appreciate the update.

6) Miro

Miro is a collaborative online whiteboard platform designed to help teams work together more effectively. This Product Update email is a great example because it uses a clean design and clear language to introduce intelligent templates powered by AI, making it easy for users to understand and utilize the new features.

7) Cool Stuff

Cool Stuff is an app designed to bring the latest and most exciting features directly to users. This Product Update email is effective because it uses a clean design and straightforward language to clearly communicate the new app's features, making it easy for users to understand and appreciate the updates.

8) Snowman

Snowman, known for its engaging and visually appealing games, has released "Alto's Odyssey: The Lost City" on Apple Vision Pro. This Product Update email is a great example because it uses a clean design and clear language to introduce the new game, making it easy for users to understand and appreciate the update.

9) MacRostie

MacRostie offers a streamlined solution for corporate group gifting, making it simple and efficient. The email's clean design and straightforward language effectively communicate the new features, ensuring users can easily understand and appreciate the updates.

10) Wander

Wander introduces Instagram-based travel mapping, offering users a visually engaging way to plan their trips. This Product Update email excels with its clean design and clear language, making it easy for users to understand and appreciate the new feature.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning Product Update emails that captivate your audience. Our intuitive interface and beautifully designed templates empower you to highlight key updates clearly and effectively, ensuring your message is both engaging and easy to understand.

Wrapping Up

Flodesk offers an intuitive platform that makes creating visually stunning Product Update emails a breeze. With no need for coding or design skills, you can effortlessly craft, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk empowers both beginners and experts to send beautiful, high-converting emails in a radically simple way.

Featuring the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk provides everything you need for brilliant email marketing—without the complexity. Whether you're looking to grow and monetize your email list or simply keep your audience informed, Flodesk has the tools to help you succeed.

Thank you for exploring these Product Update email examples. Ready to create your own stunning emails? Sign up for Flodesk today!