Price Change Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for Price Change that have been sent to customers in the past from different companies. Seeing these examples can help you understand effective strategies and design elements before creating your own Price Change emails.

What should go into Price Change emails?

A good Price Change email is clear and transparent, explaining the reasons for the change and how it benefits the customer. It should also provide a sense of urgency and offer support for any questions or concerns.

• Clear Subject Line: Use phrases like "Important Update: Price Change Notification" to immediately inform the recipient of the email's purpose.
• Personalized Greeting: Address the customer by their first name to create a more personal connection, such as "Hi [Customer Name],".
• Reason for the Change: Clearly explain why the price is changing. For example, "Due to increased costs of materials, we need to adjust our prices to continue providing high-quality products."
• Details of the Change: Specify what the new prices will be and when they will take effect. Use straightforward language like "Starting from [Date], the price of [Product/Service] will be [New Price]."
• Customer Support: Offer assistance for any questions or concerns. Phrases like "If you have any questions, feel free to reach out to our support team at [Contact Information]" can be helpful.
• Call to Action: Encourage the customer to take action, such as "Take advantage of the current prices before [Date]" or "Visit our website to learn more."

Let's jump into it and take a look at 10 email examples of good Price Change emails!

10 Price Change Email Examples

1) TomboyX

TomboyX is a brand known for its inclusive and comfortable clothing designed for all body types. The Price Change email from TomboyX is effective due to its clear and straightforward communication, visually appealing design, and the sense of urgency it creates, encouraging customers to take immediate action.

2) BLK & Bold

BLK & Bold is a coffee company that focuses on social impact, dedicating a portion of its profits to initiatives supporting youth and communities. The Price Change email from BLK & Bold is effective due to its clean design, clear communication, and the sense of urgency it creates, encouraging customers to act promptly.

3) DoorDash

DoorDash is a food delivery service that connects customers with their favorite local and national restaurants. The Price Change email from DoorDash is effective because it uses a clean and straightforward design, making the message easy to understand, and it empowers users by providing clear details about the changes and how they can manage their orders accordingly.

4) Stripe

Stripe is a leading financial infrastructure platform for businesses, offering a suite of payment processing and financial management tools. The Price Change email from Stripe stands out due to its clean design and clear communication, making it easy for users to understand the updates and feel empowered to manage their billing effectively.

5) Projects Watches

Projects Watches is a brand that offers unique and innovative timepieces designed to stand out. The company did a good job with this email by using a visually appealing design and creating a sense of urgency with their "Black Friday in July" sale, encouraging customers to take immediate action.

6) Fly By Jing

Fly By Jing is a modern food brand known for its Sichuan-inspired sauces and seasonings. Their Price Change email is notable for its clean design and clear communication, making it easy for customers to understand the updates and feel empowered to make informed decisions.

7) Wave

Wave is a financial services platform that offers tools for small businesses to manage their finances. The Price Change email from Wave is effective due to its clean design and clear communication, making it easy for users to understand the updates and feel empowered to manage their finances effectively.

8) AllTrails

AllTrails provides guides and resources for outdoor activities, particularly hiking and exploring national parks. This Price Change email is a good example because it uses direct and urgent language in the subject line to immediately inform users of the price change, and it leverages scarcity and a clear value proposition to drive conversions.

9) Juvee

Juvee's Price Change email is a compelling example of effective communication, featuring a clean and straightforward design that immediately captures attention. The email's clear subject line and visually appealing layout make it easy for customers to understand the message and take prompt action, ensuring they don't miss out on the savings.

10) Caraway

Caraway is a brand known for its high-quality, non-toxic cookware designed to make cooking easier and healthier. The Price Change email from Caraway stands out due to its clean design, clear communication, and the sense of urgency it creates, encouraging customers to take immediate action.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning Price Change emails that are both clear and engaging. Our intuitive platform empowers you to design emails that communicate your message effectively, ensuring your customers are well-informed and motivated to take action.

Wrapping Up

Flodesk makes it easy to create visually stunning Price Change emails that are both clear and engaging. With our intuitive platform, you can design emails that effectively communicate your message, ensuring your customers are well-informed and motivated to take action.

Our tools are designed to help small businesses grow and monetize their email lists effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps both beginners and experts send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

In conclusion, creating effective Price Change emails is crucial for maintaining transparency and trust with your customers. Sign up for Flodesk today to start designing emails that not only inform but also inspire action. Get started with Flodesk.