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Photography Emails: 10 Great Examples (& Other Tips)

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In this article, you'll find 10 email examples for Photography that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and what doesn't, making it easier to create your own effective and visually appealing emails.

What should go into Photography emails?

A good Photography email captures the essence of visual storytelling, combining stunning imagery with compelling narratives. It should highlight the photographer's unique style and offer a clear call-to-action that resonates with the audience.

  • Eye-Catching Subject Line: Use phrases like "Capture Your Memories" or "Unveil Your Story Through Our Lens" to grab attention immediately.
  • Stunning Visuals: Showcase high-quality images that reflect your best work, such as "Breathtaking Landscapes" or "Intimate Portraits."
  • Personalized Greeting: Start with a warm, personalized message like "Hi [Name], let's create magic together!"
  • Engaging Content: Share a brief story or behind-the-scenes insight, for example, "Discover the journey behind our latest shoot in the mountains."
  • Clear Call-to-Action: Encourage the reader to take the next step with phrases like "Book Your Session Now" or "Explore Our Portfolio."
  • Contact Information: Make it easy for recipients to reach out with a simple "Contact Us" or "Follow Us on Instagram" link.

Let's jump into it and explore 10 email examples of good Photography emails!

10 Photography Email Examples

1) Moment

Moment

Moment's email titled "Your Gear is Waiting" effectively captures the attention of photography enthusiasts by directly addressing their interest in high-quality gear. Its clear subject line and visually appealing design make it a standout example of a good Photography email, engaging the audience with relevant content and a compelling call-to-action.

2) Canon

Canon

Canon's email titled "Calling All Photographers & Videographers" effectively targets its audience by directly addressing their interests and needs. The email stands out as a good Photography email because it engages photographers and videographers with relevant content and a clear call-to-action, making it highly effective in capturing their attention and prompting them to take action.

3) Death to Stock

Death to Stock

Death to Stock's email titled "On the Job" effectively captures the essence of photography by showcasing real-life scenarios where their stock images can be utilized. This email stands out as a good example for photography enthusiasts because it combines stunning visuals with practical applications, making it highly engaging and relevant to the audience.

4) The Bitter Southerner

The Bitter Southerner

The Bitter Southerner's email titled "The Forgotten Photographer Who Helped Create a National Park" stands out as a Photography email by highlighting the significant contributions of a historical photographer to the creation of a national park. This email effectively combines compelling visual content with storytelling, making it highly engaging and relevant to photography enthusiasts.

5) Format

Format

Format's email titled "Format Has Custom Content for Every Photographer" effectively captures the attention of its audience by offering tailored content that meets the unique needs of photographers. The company excels with this email by combining personalized recommendations with visually appealing design, making it highly engaging and relevant to its target audience.

6) Wildist

Wildist

Wildist's email titled "The Giveaway You've Been Waiting For" captures the audience's attention with a compelling offer and visually stunning imagery that showcases their photography expertise. This email stands out by combining an enticing giveaway with high-quality visuals, making it highly engaging for photography enthusiasts.

7) Rockett St George

Rockett St George

Rockett St George's email titled "Secrets to the Perfect Picture Wall" effectively captures the essence of interior photography by showcasing beautifully curated picture walls that inspire creativity and design. This email stands out as an effective Photography email because it combines stunning visuals with practical tips, making it highly engaging and relevant to its audience.

8) Unsplash

Unsplash

Unsplash is a platform known for providing high-quality, freely usable images. The "Earth Day 2020 🌎" email is a good example of a Photography email because it combines a timely and relevant theme with stunning visuals that resonate with the audience, making it highly engaging and memorable.

9) Death to the Stock Photo

Death to the Stock Photo

Death to the Stock Photo's email titled "It's OK to Be Alone" stands out with its minimalist design and thoughtful use of white space, creating a calming and focused reading experience. The email's clean typography and emotionally resonant title effectively capture the essence of solitude, making it a compelling and visually appealing communication.

10) MENDO

MENDO

MENDO's email titled "This Sunday: Virtual Signing Session with Photographer Pie Aerts" effectively captures the audience's attention by offering an exclusive virtual event with a renowned photographer. The email stands out as a great Photography email because it combines a unique opportunity with visually appealing design, making it highly engaging and relevant to photography enthusiasts.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create stunning Photography emails that captivate your audience. Its intuitive drag-and-drop interface and beautiful templates empower you to design visually appealing emails that showcase your unique style, making it easy to connect with your clients and grow your photography business.

What is Flodesk?

Flodesk is the world’s most intuitive email marketing platform, designed to help small businesses grow, nurture and monetize their list—beautifully. Create, send and automate emails that expand your reach and boost sales, with no coding or design skills required. Trusted by over 100,000 businesses worldwide, Flodesk is the top choice for creatives who want powerful features without the hassle of clunky tools. Plus, with flat-rate pricing, you’ll never be penalized for growing your list.

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Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE