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Outdoors Emails: 10 Great Examples (& Other Tips)

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In this article, you'll find 10 email examples for Outdoors that have been sent to customers by various companies. Seeing these examples can help you create effective and visually appealing emails for your own campaigns.

What should go into Outdoors emails?

A good Outdoors email captures the spirit of adventure and the beauty of nature, using stunning visuals and engaging content to inspire recipients. It should highlight unique outdoor experiences, gear, and tips, making the reader feel ready to explore the great outdoors.

  • Eye-Catching Subject Line: Use phrases like "Discover Your Next Adventure" or "Gear Up for the Great Outdoors" to grab attention immediately.
  • Stunning Visuals: Include high-quality images of breathtaking landscapes, adventurous activities, and top-notch gear to captivate the reader's imagination.
  • Engaging Content: Share stories, tips, and guides that resonate with outdoor enthusiasts, such as "Top 10 Hiking Trails" or "How to Choose the Best Camping Gear."
  • Clear Call-to-Action: Encourage readers to take the next step with phrases like "Shop Now," "Explore More," or "Join Our Adventure."
  • Personalization: Address the recipient by name and tailor content to their interests, such as "Hi [Name], Ready for Your Next Mountain Climb?"
  • Mobile-Friendly Design: Ensure the email looks great on all devices, with easy-to-read text and clickable buttons for a seamless user experience.

Let's jump into it and explore 10 fantastic examples of Outdoors emails that hit the mark!

10 Outdoors Email Examples

1) ROKA

ROKA

ROKA's "Our Sun Seeker Sale starts now!" email effectively captures the essence of outdoor adventure by promoting a sale on products that are essential for outdoor activities. The email's vibrant visuals and clear call-to-action make it an excellent example of how to engage outdoor enthusiasts and drive sales.

2) AllTrails

AllTrails

AllTrails' email offering a 30% discount on AllTrails+ is a compelling example of an effective Outdoors email. It appeals to outdoor enthusiasts by providing a significant discount on a service that enhances their outdoor adventures, making it an attractive and practical offer for those eager to explore new trails and improve their experiences.

3) Outsite

Outsite

Outsite's "Cyber Monday: 30% Off Sitewide—Your Outdoor Upgrade Starts Now" email is a compelling example of an effective Outdoors email. It successfully captures the attention of outdoor enthusiasts by offering a substantial 30% discount on all products, creating a sense of urgency tied to the Cyber Monday event, and encouraging immediate action to upgrade their outdoor gear.

4) Patagonia

Patagonia

Patagonia's "Fleece-lined hemp for many winters" email stands out as an Outdoors email by showcasing a product specifically designed for winter conditions, making it highly relevant to outdoor enthusiasts. The emphasis on durable, sustainable materials like hemp aligns with Patagonia's commitment to high-quality, environmentally friendly outdoor gear, resonating with their audience's values and needs.

5) SKIMS

SKIMS

SKIMS is a fashion brand known for its innovative and inclusive apparel, designed to cater to a wide range of body types and styles. The company did a good job with this email by effectively highlighting a high-profile collaboration with The North Face, using visually appealing design and clear messaging to generate excitement and interest among their audience.

6) Leatherman

Leatherman

Leatherman, renowned for its multi-tools and knives, captures attention with its email titled "Tell everyone you know: Ratchet Driver tomorrow at 9am PT." This email is a great example of an Outdoors email because it promotes a specific product launch, the Ratchet Driver, which is highly relevant to outdoor enthusiasts, and clearly communicates the launch time, making it easy for recipients to remember and participate.

7) Ten Thousand

Ten Thousand

Ten Thousand's email about their new Tactical Field Pant effectively captures the attention of outdoor enthusiasts by introducing a product specifically designed for rugged outdoor activities. The email's focus on the features and benefits of the Tactical Field Pant, combined with engaging visuals and clear messaging, makes it a compelling and relevant communication for its target audience.

8) Outer

Outer

Outer, a company specializing in outdoor furniture, sent an email titled "30% Off Fire Pit Tables Ends Soon," which highlights a time-sensitive promotional offer. This email is a good example of an Outdoors email because it uses a clear subject line to communicate urgency and a strong call to action, making it highly relevant and engaging for recipients interested in outdoor living.

9) The North Face

The North Face

The North Face's email titled "Take on any weather with Offtrail GORE-TEX® Shoes" effectively captures attention with its bold, clear subject line that immediately highlights the key product feature. The email's design is clean and organized, using a readable sans-serif font and visually appealing layout, making it easy for recipients to engage with the content and take action.

10) Fjällräven

Fjällräven

Fjällräven's email highlighting their Vidda Pro Trousers is a stellar example of an Outdoors email. It effectively showcases the product's durability and functionality, using engaging visuals and clear messaging to appeal to outdoor enthusiasts looking for reliable gear.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create stunning Outdoors emails that captivate your audience with beautiful, customizable templates and intuitive design tools. Empower yourself to craft visually appealing, engaging content that inspires adventure and drives action, all with a few simple clicks.

What is Flodesk?

Flodesk is the most intuitive email marketing platform for small businesses, designed to help you grow, nurture, and monetize your email list beautifully. Easily create, send, and automate emails that increase your reach and drive sales—no coding or design experience needed. Trusted by over 100,000 businesses globally, Flodesk offers powerful features without the hassle of complicated tools. Plus, with flat-rate pricing, your costs stay the same no matter how big your list grows.

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Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE