In this article, you'll find 10 email examples for membership that have been sent to customers from various companies. Seeing these examples can help you understand what works and inspire you to create your own effective and visually appealing membership emails.
A good membership email is visually appealing and personalized, making the recipient feel valued and excited about their membership. It should include clear benefits, a strong call to action, and a touch of exclusivity to make members feel special.
Let's jump into it!
Booking.com's membership email, titled "Your Next Adventure is Calling," effectively captures the recipient's attention with a personalized greeting and visually appealing design. The email highlights exclusive travel deals and personalized recommendations, making it a compelling and engaging way to encourage members to explore new destinations and take advantage of their membership benefits.
Vox's membership email, "Discover Even More Vox with an Exciting Announcement," effectively engages recipients with a personalized greeting and a visually appealing layout. The email highlights exclusive content and new features, making it a compelling way to encourage members to explore and take full advantage of their membership benefits.
On's email, titled "☁️ Training staples that raise the bar," effectively communicates membership benefits by showcasing high-quality training essentials designed to enhance performance. The email's compelling visuals and clear messaging make it an engaging way to highlight the value of membership, encouraging customer loyalty and engagement.
Peloton's membership email, titled "Here's Everything You Get in a Membership," stands out with its clear and concise presentation of membership benefits, making it easy for recipients to understand the value they receive. The email's engaging visuals and straightforward layout effectively highlight the exclusive perks, encouraging members to fully utilize their membership.
Grubhub's email, "Free Grubhub if You Have Amazon Prime," effectively captures attention with a compelling offer that directly appeals to Amazon Prime members. The email's clear and concise messaging, combined with an enticing call to action, makes it easy for recipients to understand the benefits and take immediate action, showcasing Grubhub's ability to create engaging and effective promotional content.
Going's membership email, titled "This Week Only," captures attention with a time-sensitive offer and visually appealing design. The email's clear messaging and exclusive deal make it an engaging way to encourage members to take immediate action and fully utilize their membership benefits.
Amazon is a global e-commerce giant known for its vast selection of products, fast shipping, and services like Amazon Prime, which offers benefits such as free shipping, streaming of movies and TV shows, and more. The membership email is effective because it serves as a timely reminder to the customer about their upcoming Prime membership renewal, helping to retain customers by reminding them of the benefits they enjoy and encouraging them to continue their subscription.
Everlywell's membership email, titled "Now Offering Compounded GLP-1 Medication," captures attention with its clear and concise messaging about new health offerings. The email's visually appealing design and straightforward presentation of benefits make it an engaging way to inform members about valuable new services, encouraging them to explore and utilize their membership perks.
Bandit's membership email stands out with its bold, eye-catching title and clean, minimalist design that immediately draws the reader's attention. The use of a modern font and strategic placement of key information ensures that the email is not only visually appealing but also easy to read and navigate, making it an effective tool for engaging members and highlighting the benefits of their membership.
Taco Bell's membership email, titled "Your Shot at Early Retirement Starts Soon," captures attention with its playful and engaging tone, making it a standout example of effective email marketing. The email's visually appealing design and clear call to action make it easy for recipients to understand the benefits and take immediate action, showcasing Taco Bell's ability to create engaging and effective promotional content.
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Flodesk is the world’s most intuitive email marketing platform, designed to help small businesses grow, nurture and monetize their list—beautifully. Create, send and automate emails that expand your reach and boost sales, with no coding or design skills required. Trusted by over 100,000 businesses worldwide, Flodesk is the top choice for creatives who want powerful features without the hassle of clunky tools. Plus, with flat-rate pricing, you’ll never be penalized for growing your list.
Email examples sourced from reallygoodemails.com
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