In this article, you'll find 10 email examples for Informational that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and why, making it easier to create your own effective Informational emails.
A good Informational email is clear, concise, and provides valuable information that the recipient can easily understand and act upon. It should be visually appealing, with a well-structured layout that guides the reader through the content effortlessly.
Let's jump into it and explore 10 email examples of good Informational emails!
Dove is a personal care brand known for its commitment to promoting real beauty and self-esteem. The email from Dove is a good informational email because it encourages recipients to embrace their real beauty, aligning with Dove's brand message of promoting self-esteem and authenticity. The subject line is engaging and the content is likely designed to resonate emotionally with the audience, making it effective in delivering its message.
Designmodo is a company that provides design resources and tools, including email templates, for various marketing needs. The email is a good informational email because it is specifically tailored for Black Friday and Cyber Monday, which are significant shopping events, and likely contains well-designed templates that can help businesses create effective promotional emails for these events, thereby driving sales and engagement.
Beefree is a platform that offers email templates and designs, helping businesses create visually appealing and effective emails. The email titled "24 hours left! RSVP today!" is a good example of an informational email because it uses a clear and urgent subject line to capture attention and provides concise, actionable content that encourages immediate engagement from the recipients.
Grammarly is a digital writing assistant that helps users improve their writing by providing suggestions for grammar, spelling, punctuation, and style. The email from Grammarly stands out as an informational email because it is designed to inform the recipient about their progress in improving their writing skills, with a subject line that indicates valuable information about the user's writing journey and achievements, making it both engaging and informative.
ARMRA is a company that focuses on health and wellness, and their email titled "Toxins Are Feasting At Your BBQ" effectively captures attention with a compelling subject line that addresses a common concern. The email does a good job by using an engaging and relevant topic to draw readers in, making them more likely to open and read the content, which is crucial for any successful email campaign.
Klaviyo is a company that provides email marketing services, helping businesses create and manage effective email campaigns. The email titled "Need an Email Deliverability Refresher?" is a good informational email because it educates recipients on the crucial aspect of email deliverability, offering valuable insights and tips to improve their email marketing strategies.
Everlywell is a company that offers at-home lab tests, allowing individuals to get help with food-related symptoms and other health concerns from the comfort of their homes. The email is effective because it directly addresses a common health concern (food-related symptoms) and offers a convenient solution (at-home lab tests), with a clear and to-the-point subject line that makes it easy for recipients to understand the email's purpose.
Visit Greenville SC's email titled "Follow the Path—Choose Your Greenville Adventure!" invites recipients to explore various activities and attractions in Greenville, SC. This email is a good example of an informational email because it uses an engaging subject line and provides clear, actionable content that encourages readers to plan their visit and discover what the city has to offer.
Booking.com's email titled "Smiles Davis, Your Next Adventure is Calling" effectively captures attention with a personalized subject line that invites the recipient to explore new travel opportunities. The email's clean design, featuring a well-organized layout, appealing imagery, and clear call-to-action buttons, makes it easy for readers to navigate and engage with the content, enhancing the overall user experience.
Soft Services' email titled "Keep Calm and Niacinamide On" effectively captures attention with a catchy subject line and provides valuable information about the benefits of niacinamide in skincare. This email stands out as a great informational email because it combines a clear, engaging message with actionable content, making it easy for recipients to understand and appreciate the product's value.
With Flodesk, you can effortlessly create stunning informational emails that captivate your audience. Its intuitive design tools and beautiful templates empower you to craft visually appealing messages that are both simple and effective, ensuring your content stands out and engages your readers.
Flodesk is by far the easiest-to-use email marketing platform, helping you grow, nurture, and monetize your email lists with beautiful designs. Easily create, send, and automate emails that increase your reach and sales, no coding or design knowledge required. Over 100,000 businesses worldwide trust Flodesk for its powerful features and ease of use. With flat-rate pricing, your costs stay predictable, no matter how large your subscriber base becomes.
image-code-yes
