Infographic Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for infographics that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and why, making it easier to create your own visually appealing and effective infographic emails.

What should go into infographic emails?

A good infographic email is visually engaging and easy to digest, featuring clear, concise information paired with compelling visuals. The most important elements include a strong visual hierarchy, minimal text, and a clear call-to-action.

• Eye-Catching Header: Start with a bold, attention-grabbing headline that immediately tells the reader what the infographic is about. For example, "Discover the Future of Tech in 2023."
• Compelling Visuals: Use high-quality images, icons, and graphics to make the information visually appealing. Think of phrases like "See the data come to life" or "Visualize your success."
• Concise Text: Keep the text minimal and to the point. Use short sentences or bullet points to convey key information quickly. Examples include "Key Stats" or "Top 3 Benefits."
• Clear Call-to-Action: End with a strong call-to-action that guides the reader on what to do next. Phrases like "Learn More," "Get Started," or "Download Now" work well.
• Mobile-Friendly Design: Ensure the email is optimized for mobile devices. Use responsive design techniques so that the infographic looks great on any screen size.
• Brand Consistency: Maintain your brand's color scheme, fonts, and overall style throughout the email. This helps in building brand recognition and trust.

Let's jump into it and explore 10 fantastic examples of infographic emails that hit the mark!

10 infographic email examples

1) Appvia

Appvia is a company specializing in cloud engineering, providing insights and statistics to help businesses navigate the evolving tech landscape. This infographic email is effective due to its clean design, clear presentation of key stats, and a straightforward call-to-action, making it easy for users to grasp essential information quickly and take the next step.

2) Fellow

Fellow's infographic email stands out with its engaging design and clear categorization of email templates, making it easy for users to find exactly what they need. The email's simplicity and intuitive navigation empower users to quickly access and utilize the templates, enhancing their email marketing efforts.

3) Skyscanner

Skyscanner's infographic email effectively captures the attention of travelers by showcasing trending destinations for the Middle East and North Africa this summer. Its clean design and clear presentation of information make it an excellent choice for sending infographics to customers, ensuring they can quickly grasp key travel insights and make informed decisions.

4) Grammarly

Grammarly's infographic email stands out due to its clean design and clear presentation of key achievements, making it easy for users to quickly understand their progress and accomplishments. The email's simplicity and intuitive layout empower users to engage with the content effortlessly, enhancing their overall experience.

5) Semrush

Semrush is a comprehensive digital marketing tool that provides insights and analytics to help businesses improve their online presence. The company did a good job with this email by presenting the cost of influencer marketing in a visually appealing and straightforward manner, making it easy for users to understand the value and take action.

6) Kroger

Kroger is a well-known retail company that offers a wide range of grocery products and services. This infographic email is a great example of simplicity and user empowerment, featuring a clean design and clear presentation of exclusive deals, making it easy for customers to quickly understand and take advantage of the offers.

7) Wonder Valley

Wonder Valley's infographic email, titled "Desert Dispatch V10," features a clean and visually appealing design that effectively captures the essence of their brand. The email's simplicity and intuitive layout empower users to quickly grasp key information, making it an excellent example of how to present content in a way that is both engaging and easy to understand.

8) Protein

Protein's infographic email, titled "Dirty Word 4 Community Report Workshop," features a clean and visually appealing design that effectively captures the essence of their brand. The email's simplicity and intuitive layout empower users to quickly grasp key information, making it an excellent example of how to present content in a way that is both engaging and easy to understand.

9) Josephmark

Josephmark's infographic email, "Dusting Off an Old Classic with Gasoline," features a clean and visually appealing design that effectively captures the essence of their brand. The email's simplicity and intuitive layout empower users to quickly grasp key information, making it an excellent example of how to present content in a way that is both engaging and easy to understand.

10) Emma

Emma's infographic email, "2023 Franchises Forecast: Get the latest consumer trends," effectively communicates complex data through a visually engaging format. Its clean design, clear structure, and actionable insights make it easy for recipients to understand the latest trends and make informed decisions.

Why you should use Flodesk to help create your emails

With Flodesk, creating visually stunning infographic emails is a breeze. Our intuitive drag-and-drop editor and beautiful templates empower you to design emails that are both aesthetically pleasing and easy to understand, ensuring your message resonates with your audience effortlessly.

Wrapping up

Flodesk makes it incredibly easy to create visually stunning infographic emails, just like the examples we've explored. With our intuitive drag-and-drop editor and beautiful templates, you can design emails that are both aesthetically pleasing and easy to understand, ensuring your message resonates with your audience effortlessly.

Our platform offers the most user-friendly email marketing tools for small businesses, helping you grow and monetize your email list without any need for coding or design skills. Trusted by over 100,000 businesses, Flodesk empowers both beginners and experts to send beautiful, high-converting emails in a radically simple way. With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk provides everything you need for effective email marketing—without the complexity.

Ready to elevate your email marketing game? Sign up for Flodesk today and start creating beautiful, high-converting emails effortlessly.