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Infographic Emails: 10 Great Examples (& Other Tips)

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In this article, we'll show you 10 email examples for infographics that have been sent to customers in the past from different companies. Seeing these examples can help you understand what works and what doesn't, making it easier to create your own visually appealing and effective infographic emails.

What should go into Infographic emails?

A good infographic email is visually engaging and easy to digest, featuring clear, concise information paired with compelling visuals. The most important elements include a strong visual hierarchy, minimal text, and a clear call-to-action.

  • Eye-catching Subject Line: Use phrases like "Discover Our Latest Insights" or "Visualize Your Success" to grab attention and entice the recipient to open the email.
  • Compelling Header: Start with a bold, visually appealing header that sets the tone for the email. Examples include "Unlock the Power of Data" or "Your Monthly Snapshot."
  • Concise and Clear Content: Keep text minimal and to the point. Use phrases like "Key Takeaways" or "Quick Facts" to highlight essential information.
  • Engaging Visuals: Incorporate high-quality images, charts, and icons to make the information more digestible. Use visuals to break up text and maintain interest.
  • Strong Call-to-Action: End with a clear and compelling call-to-action, such as "Learn More," "Get Started," or "See the Full Report."
  • Mobile-Friendly Design: Ensure the email is optimized for mobile devices, with easy-to-read text and responsive images. Use phrases like "Swipe to Explore" to encourage interaction.

Let's jump into it and explore 10 email examples of good infographic emails!

10 Infographic Email Examples

1) Appvia

Appvia

Appvia's infographic email effectively presents key cloud engineering statistics for 2024 in a visually engaging format. The email's clean design, minimal text, and clear call-to-action make it easy for users to quickly grasp important information and take action, demonstrating the power of simplicity and user empowerment in email communication.

2) Fellow

Fellow

Fellow's infographic email celebrates their "Fellowversary" with a clean, visually appealing design that highlights key milestones and achievements. The email's minimal text and clear call-to-action make it easy for recipients to quickly understand the message and engage, showcasing the effectiveness of simplicity and user empowerment in email communication.

3) Skyscanner

Skyscanner

Skyscanner's infographic email effectively highlights trending travel destinations for Middle East and North Africa travelers this summer. Its clean design, minimal text, and clear call-to-action make it an excellent example of how to present visually engaging and easily digestible information to customers.

4) Grammarly

Grammarly

Grammarly's infographic email stands out for its clean design and minimal text, making it easy for recipients to quickly grasp the message. The email's clear call-to-action and visually engaging format demonstrate the power of simplicity and user empowerment in email communication.

5) MailChimp

MailChimp

MailChimp is an email marketing service provider that helps businesses design, send, and manage email campaigns, newsletters, and automated messages. The company did a good job with this email by presenting the 2023 benchmark report in a clean, visually engaging format with minimal text and a clear call-to-action, making it easy for recipients to quickly understand and act on the information.

6) Kroger

Kroger

Kroger, a leading grocery retailer, has crafted an infographic email that highlights exclusive yearly deals in a clean and visually appealing format. The minimal text and clear call-to-action empower users to quickly understand and act on the information, showcasing the power of simplicity and user engagement in email communication.

7) Wonder Valley

Wonder Valley

Wonder Valley's infographic email, "Desert Dispatch V10," features a clean and visually appealing design that effectively highlights key information in a digestible format. The minimal text and clear call-to-action empower users to quickly understand and engage with the content, demonstrating the power of simplicity and user-centric design in email communication.

8) Protein

Protein

Protein's infographic email, "Dirty Word 4 Community Report Workshop," features a clean and visually appealing design that effectively highlights key information in a digestible format. The minimal text and clear call-to-action empower users to quickly understand and engage with the content, demonstrating the power of simplicity and user-centric design in email communication.

9) Josephmark

Josephmark

Josephmark's infographic email, "Dusting Off an Old Classic with Gasoline," features a clean and visually appealing design that effectively highlights key information in a digestible format. The minimal text and clear call-to-action empower users to quickly understand and engage with the content, demonstrating the power of simplicity and user-centric design in email communication.

10) Emma

Emma

Emma's "2023 Franchises Forecast" email is a prime example of an effective infographic email, presenting the latest consumer trends in a visually engaging and easily digestible format. The clean design, minimal text, and clear call-to-action empower users to quickly grasp key insights and take action, showcasing the power of simplicity and user-centric design in email communication.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create visually stunning infographic emails that captivate your audience. Our intuitive design tools and customizable templates empower you to craft emails that are both aesthetically pleasing and easy to digest, ensuring your message is clear and engaging.

Wrapping Up

Flodesk

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way.

With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

Ready to elevate your email marketing? Sign up for Flodesk today and start creating stunning emails that captivate your audience.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE