Halloween Emails: 10 Great Examples (& Other Tips)

In this article, we'll show you 10 email examples for Halloween that have been sent to customers in the past from different companies. Seeing these examples can help you create your own Halloween emails with ease and confidence.

What should go into Halloween emails?

A good Halloween email should be visually captivating with spooky-themed graphics and engaging content that evokes the Halloween spirit. It should also include a clear call-to-action, encouraging recipients to take advantage of special Halloween offers or events.

• Spooky Subject Line: Grab attention with phrases like "Get Ready for a Spooktacular Halloween!" or "Don't Miss Our Halloween Treats!"
• Eye-Catching Visuals: Use Halloween-themed images, GIFs, and colors like orange, black, and purple to set the mood.
• Engaging Content: Include fun and relevant Halloween stories, tips, or trivia to keep readers interested. For example, "Top 5 Halloween Costume Ideas" or "How to Throw a Haunted House Party."
• Exclusive Offers: Highlight special Halloween discounts or promotions with phrases like "Exclusive Halloween Sale – 20% Off!" or "Trick or Treat Yourself to These Deals."
• Clear Call-to-Action: Encourage immediate action with buttons or links that say "Shop Now," "Get Your Costume," or "Join the Fun."
• Personal Touch: Add a personalized greeting or sign-off to make the email feel more intimate, such as "Happy Haunting, [Name]!"

Let's jump into it and check out 10 fantastic examples of Halloween emails that have nailed these elements!

10 Halloween Email Examples

1) PrettyLitter

PrettyLitter offers a unique, health-monitoring cat litter that changes color to detect potential health issues, delivered directly to your door. This Halloween email is effective because it combines a festive, playful bat toy with a 20% discount, perfectly capturing the holiday spirit while promoting a practical and beneficial product for cat owners.

2) Pipcorn

Pipcorn offers a delightful range of mini popcorn snacks that are perfect for any occasion. This Halloween email stands out by promoting a "Spooky Snack Bundle" with a discount, making it an enticing option for those looking to add a festive touch to their Halloween celebrations while enjoying a tasty treat.

3) Simpler Hair Color

Simpler Hair Color's Halloween email effectively captures attention with its playful "Hair Dye Monsters to Avoid" theme, making it both engaging and relevant for the holiday. The email's design is straightforward and visually appealing, empowering users to make informed choices about hair dye while enjoying the festive spirit of Halloween.

4) RoosRoast Coffee

RoosRoast Coffee's Halloween email, titled "Boo! Love, BoosRoast," stands out with its playful subject line and creative branding twist, combining Halloween spirit with their coffee offerings. The email's festive tone and likely use of Halloween-themed visuals make it an engaging and memorable campaign for the holiday season.

5) 4Knines

4Knines specializes in high-quality pet products designed to enhance the lives of pets and their owners. Their Halloween email, "Something Wicked is Coming," effectively captures attention with its intriguing subject line and visually appealing design, making it a standout example of how to engage customers with a festive and relevant theme.

6) Cameron's Coffee

Cameron's Coffee's Halloween email, "Trick or Treat Yourself," captures the holiday spirit with a playful and inviting theme. The email's design is simple yet visually appealing, making it easy for users to engage with the content and feel empowered to take advantage of the seasonal offers.

7) Lifesum

Lifesum is a health and wellness app that helps users track their nutrition, exercise, and overall well-being. Their Halloween email, featuring a "50% off" promotion with the playful tagline "Treat Yourself to a Health Boo-st," effectively combines a festive theme with a compelling discount, making it both visually appealing and motivating for users to take action.

8) Mythical by Rhett & Link

Mythical by Rhett & Link's Halloween email features a captivating image that immediately draws attention with its bold and festive design. The email's simplicity and clear call-to-action empower users to engage effortlessly, making it a standout example of how to combine aesthetic appeal with user-friendly content for the holiday season.

9) Shakti

Shakti's Halloween email, titled "No Tricks, Just Treats," stands out with its clean and modern design, making it visually appealing and easy to navigate. The email's simplicity and clear call-to-action empower users to engage effortlessly, ensuring a seamless and enjoyable experience.

10) Athletic Brewing

Athletic Brewing is known for its non-alcoholic craft beers, offering flavorful brews for those who want to enjoy beer without alcohol. Their Halloween email, "Brew Up Some Halloween Fun! 🍺 🎃," stands out with its playful subject line, festive visuals, and clear call-to-action, making it an engaging and effective campaign for the holiday season.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create stunning Halloween emails that captivate your audience. Our intuitive design tools and beautiful templates empower you to craft visually appealing and engaging content with ease, ensuring your Halloween campaigns stand out.

Wrapping Up

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by over 100,000 businesses, Flodesk helps beginners and experts send beautiful, high-converting emails in a radically simple way.

With the world’s most intuitive email builder, powerful automations, and beautiful forms, Flodesk gives you everything you need for brilliant email marketing—without the complexity.

Ready to elevate your email marketing game? Sign up for Flodesk today and start creating stunning emails that captivate your audience.