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10 Giveaway Email Examples and Tips

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In this article, you'll find 10 email examples for giveaways that have been successfully sent to customers by various companies. Seeing these examples can help you understand what works and inspire your own designs.

What should go into giveaway emails?

A good giveaway email is visually appealing and clearly communicates the value of the giveaway, enticing recipients to participate. It should have a compelling subject line, a clear call-to-action, and an easy-to-follow layout that highlights the benefits of entering the giveaway.

  • Compelling Subject Line: Use phrases like "Win Big!" or "Exclusive Giveaway" to grab attention and encourage opens.
  • Eye-Catching Visuals: Incorporate vibrant images or graphics that showcase the prize and create excitement.
  • Clear Call-to-Action: Include a prominent button or link with phrases like "Enter Now" or "Join the Fun" to guide recipients.
  • Concise and Persuasive Copy: Keep the text short and sweet, emphasizing the benefits and urgency, such as "Limited Time Offer" or "Don't Miss Out."
  • Easy Entry Instructions: Clearly outline how to enter the giveaway, using simple steps like "Sign Up" or "Follow Us."
  • Social Proof: Mention previous winners or testimonials to build trust and excitement, like "See What Our Winners Say!"

Let's jump into it!

1. Golden State Warriors

The Golden State Warriors are a professional basketball team known for their dynamic gameplay and passionate fan base. The email titled "📅 Warriors Giveaways & Theme Nights — Mark Your Calendar!" effectively engages fans by highlighting upcoming events and giveaways, making it easy for recipients to stay informed and excited about the team's activities.

2. Fleet Feet

Fleet Feet, a company in the running and athletic industry, excels with their email titled "Welcome to the front of the pack!" This giveaway email stands out due to its engaging design and clear communication, making it easy for recipients to understand the value and participate in the giveaway.

3. SCRT

SCRT's email titled "The Substance T-Shirt Giveaway Collab with MUBI" is a stellar example of a giveaway email that captures attention with its sleek design and clear messaging. The email effectively communicates the giveaway details, making it easy for recipients to understand how to participate and what they stand to win, thereby driving engagement and excitement among customers.

4. Strava

Strava is a platform that allows users to track their physical activities, such as running and cycling, and share their progress with a community. The email stands out as a giveaway email because it offers a clear incentive: logging 45 miles to enter a chance to win $450, effectively engaging users by providing a tangible reward for their participation.

5. ST ALi

ST ALi, a renowned coffee roaster, captivates its audience with a giveaway email offering a La Marzocco home setup. The email excels by combining a visually appealing design with clear, concise instructions, making it easy for recipients to understand the value and participate in the giveaway.

6. GANT

GANT's giveaway email offers a chance to win a $750 gift card, making it an enticing opportunity for recipients. The email's clear and visually appealing design, combined with straightforward entry instructions, ensures that participants can easily understand and engage with the giveaway.

7. Pendleton Whisky

Pendleton Whisky's giveaway email, titled "Hey, enter to win a Nexgrill Father's Day bundle worth over $1600," effectively captures attention with its enticing prize and clear call-to-action. The email's visually appealing design and straightforward entry instructions make it easy for recipients to understand the value and participate, driving engagement and excitement among potential entrants.

8. Youth To The People

Youth To The People, a skincare brand, captures attention with their email titled "Last Day to Enter Serums Month Giveaway," which creates a sense of urgency and excitement. The email's clear call-to-action and visually appealing design make it easy for recipients to understand the value and participate in the giveaway, driving engagement and interest among potential entrants.

9. Grind

Grind's email, titled "Answer a five-minute survey, win a Coffee Machine," effectively captures attention with its clear and enticing subject line. The email's design features a clean layout, prominent branding with the Grind logo, and a straightforward call-to-action, making it easy for recipients to engage and participate in the survey.

10. DEEPS

DEEPS' email, titled "Last Call on Our Giveaway - One Day Left," effectively captures attention with its sense of urgency and clear call-to-action. The email's visually appealing design and concise messaging make it easy for recipients to understand the value and participate in the giveaway, driving engagement and excitement among potential entrants.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly design stunning giveaway emails that captivate your audience and drive participation. Its intuitive drag-and-drop interface empowers you to create visually appealing layouts with ease, ensuring your message stands out and engages recipients effectively.

What is Flodesk

Flodesk is the most intuitive email marketing platform for small businesses, designed to help you grow, nurture, and monetize your email list beautifully. Easily create, send, and automate emails that increase your reach and drive sales—no coding or design experience needed. Trusted by over 100,000 businesses globally, Flodesk offers powerful features without the hassle of complicated tools. Plus, with flat-rate pricing, your costs stay the same no matter how big your list grows.

Email examples sourced from reallygoodemails.com

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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