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10 Events Email Examples and Tips

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In this article, you'll find 10 email examples for events that have been sent to customers from various companies. Seeing these examples can help you understand what works best before creating your own event emails.

What should go into events emails?

A good events email is visually appealing and clearly communicates the event's value, ensuring recipients are excited and informed. Key elements include a compelling subject line, engaging visuals, and a clear call-to-action that drives attendance.

  • Compelling Subject Line: Grab attention with phrases like "Don't Miss Out!" or "Join Us for an Exclusive Event!"
  • Engaging Visuals: Use high-quality images or graphics that reflect the event's theme and create excitement.
  • Clear Event Details: Include the date, time, location, and a brief description of what attendees can expect.
  • Personalized Greeting: Address the recipient by name to make the email feel more personal and engaging.
  • Strong Call-to-Action: Use phrases like "RSVP Now" or "Get Your Tickets" to encourage immediate action.
  • Social Proof: Mention past event successes or include testimonials to build credibility and anticipation.

Let's jump into it!

1. Getaway

Getaway's email titled "Memorable Milestones, Naturally" effectively captures the essence of their nature-centric experiences, making it a standout example of event marketing. The email's compelling subject line and engaging content highlight the unique value of their offerings, ensuring recipients are both informed and excited about upcoming events.

2. ZenDesk

ZenDesk's email titled "Unlock the Future with ZenDesk Events" is a prime example of effective event marketing. The email's clear and concise messaging, combined with visually appealing design elements, ensures that recipients are both informed and motivated to participate in the upcoming events.

3. Burberry

Burberry's email titled "You're Invited to Burberry Bond Street" is a masterclass in event marketing, combining elegant design with clear, concise messaging. The email effectively captures the brand's luxurious essence while providing all necessary event details, ensuring recipients are both informed and eager to attend.

4. Mythical by Rhett & Link

Mythical by Rhett & Link's email stands out with its vibrant design and engaging content, perfectly capturing the quirky and creative essence of their brand. The email's clear call-to-action and personalized elements ensure recipients are both informed and excited about the upcoming event.

5. Next.js

Next.js is a powerful React framework that enables developers to build fast and scalable web applications with ease. The company did a good job with their email by using a clear and engaging subject line, visually appealing design, and a strong call-to-action, ensuring recipients are both informed and motivated to join the Next.js Conf online event.

6. Zoom

Zoom's email titled "You're invited: Supercharge your business growth at Zoomtopia" is a standout example of event marketing. The email's clear and enticing subject line, combined with its promise to help businesses grow, ensures recipients are both informed and motivated to attend the event.

7. Zoom

Zoom is a video conferencing platform that allows users to conduct virtual meetings, webinars, and other online events. The email promoting Zoomtopia sessions is effective because it highlights sessions designed to help businesses grow, featuring engaging content, clear calls to action, and relevant information that appeals to the target audience.

8. VEJA

VEJA's email titled "Masterclass: Behind Sneakers" offers a captivating glimpse into the craftsmanship and story behind their popular footwear. The email's visually appealing design, clear event details, and engaging content make it a standout example of how to effectively communicate and generate excitement for an event.

9. Golden State Warriors

The Golden State Warriors are an NBA team celebrated for their exciting promotional events, giveaways, and theme nights. The email titled "📅 Warriors Giveaways & Theme Nights — Mark Your Calendar!" stands out with its clean and organized layout, engaging subject line featuring an emoji, and clear call-to-action elements that drive user interaction and excitement.

10. Zoom

Zoom is a video conferencing platform that offers a range of communication tools for businesses and individuals, including video meetings, webinars, and chat services. The Zoomtopia email is a great example of event marketing because it features a clear subject line that directly addresses the recipient's interest in business growth and a professional design that aligns with Zoom's brand image, ensuring recipients are both informed and motivated to attend the sessions.

Why you should use Flodesk to help create your emails

With Flodesk, crafting stunning event emails is a breeze. Its intuitive design tools and beautiful templates empower you to create visually captivating emails that not only inform but also excite your audience, ensuring maximum engagement and attendance.

What is Flodesk

Flodesk is the world’s most intuitive email marketing platform, designed to help small businesses grow, nurture and monetize their list—beautifully. Create, send and automate emails that expand your reach and boost sales, with no coding or design skills required. Trusted by over 100,000 businesses worldwide, Flodesk is the top choice for creatives who want powerful features without the hassle of clunky tools. Plus, with flat-rate pricing, you’ll never be penalized for growing your list.

Email examples sourced from reallygoodemails.com

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE