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Event Announcement Emails: 10 Great Examples (& Other Tips)

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In this article, you'll find 10 email examples for Event Announcements that have been successfully sent to customers by various companies. Seeing these examples can help you craft your own emails with confidence and clarity, ensuring they are both effective and visually appealing.

What should go into Event Announcement emails?

A good Event Announcement email is concise yet engaging, capturing the reader's attention with a compelling subject line and clear, actionable information. It should include essential details like the event date, time, location, and a call-to-action that encourages recipients to RSVP or register.

  • Compelling Subject Line: Use phrases like "Don't Miss Out!" or "Join Us for an Exclusive Event" to grab attention immediately.
  • Engaging Opening: Start with a warm greeting and a brief, enthusiastic introduction to the event. For example, "We are thrilled to invite you to our annual gala!"
  • Event Details: Clearly state the date, time, and location. Phrases like "Mark your calendars for June 15th at 7 PM" are effective.
  • Call-to-Action: Encourage immediate action with phrases like "RSVP Now" or "Register Today" to drive engagement.
  • Visual Appeal: Use images or graphics related to the event to make the email visually appealing. For instance, include a banner image of the event venue.
  • Contact Information: Provide a way for recipients to reach out with questions. Phrases like "Contact us at events@example.com for more info" are helpful.

Let's jump into it and explore 10 email examples of good Event Announcement emails!

10 Event Announcement Email Examples

1) Vacation

Vacation

Vacation's email with the subject "🍒 JOIN the #WhipAndWin Challenge! 🍒" is a stellar example of an Event Announcement email. Its engaging subject line, clear call-to-action, and visually appealing design make it effective in capturing attention and driving participation in the #WhipAndWin Challenge.

2) Apple

Apple

Apple's email with the subject "See you next week." is a prime example of an effective Event Announcement email. Its concise subject line creates anticipation and curiosity, while the clean and visually appealing design ensures that the essential details are easily accessible, making it both engaging and informative for the recipients.

3) Ubisoft

Ubisoft

Ubisoft is a video game company known for creating and publishing popular video games. The email is effective for event announcements because it creates excitement and anticipation with the compelling subject line, "The wait is over: get a first look at the gameplay!" This immediately grabs the recipient's attention and encourages them to open the email to learn more, making it appealing to customers who are interested in Ubisoft's games.

4) Vox

Vox

Vox's email titled "Discover even more Vox with an exciting announcement" effectively captures attention with its intriguing subject line, promising new and engaging content. The email stands out as an Event Announcement because it combines a sense of discovery with excitement, making it compelling for recipients eager to learn about the latest updates or events from Vox.

5) Webflow

Webflow

Webflow is a company that offers a platform for designing, building, and launching responsive websites visually, eliminating the need for coding. The email titled "Why people love Webflow Conf" effectively captures attention with its engaging subject line and visually appealing design, making it a standout example of a well-executed Event Announcement email.

6) A24

A24

A24's email titled "Happy Midsommar" is a standout example of an Event Announcement email. Its engaging subject line and visually captivating design immediately draw the reader in, making it an excellent choice for promoting events and capturing audience interest.

7) Stripe

Stripe

Stripe is a technology company that builds economic infrastructure for the internet, enabling businesses of all sizes to accept payments and manage their operations online. The email announcing economist Lawrence H. Summers at Stripe Sessions is effective because it highlights a notable speaker, capturing attention and interest, while providing clear and concise event details, making it easy for recipients to understand the importance and logistics of the event.

8) Sundance

Sundance

Sundance is an organization known for its annual film festival, which showcases new work from American and international independent filmmakers. The email titled "Our 2024 Festival Platform is Live" is a good example of an Event Announcement email because it has a clear subject line that immediately informs the recipient about the main content, and it includes a call to action that encourages recipients to engage with the festival platform.

9) Contentful

Contentful

Contentful's email titled "Digital builder newsletter: Replay Fast Forward to catch our biggest announcements from the live event" effectively captures attention with its clean and modern design. The use of bold fonts for the title and a well-structured layout ensures that key information is easily accessible, making it a standout example of a well-executed Event Announcement email.

10) Iterable

Iterable

Iterable's email titled "It’s out! Check out the agenda for Activate Summit" effectively captures attention with its clear and engaging subject line, making it a standout example of an Event Announcement email. The email's well-structured layout and concise presentation of the event agenda ensure that recipients can easily access and understand the key details, driving engagement and interest in the Activate Summit.

Why you should use Flodesk to help create your emails

With Flodesk, you can effortlessly create stunning Event Announcement emails that captivate your audience. Its intuitive drag-and-drop interface empowers you to design visually appealing emails with ease, ensuring your event details shine and drive engagement.

What is Flodesk?

Flodesk offers the most intuitive email marketing tools for small businesses, helping you grow and monetize your email list effortlessly. With no need for coding or design skills, you can create, send, and automate emails that engage your audience and drive revenue. Trusted by 100,000+ businesses around the world, Flodesk provides powerful features in a simple, easy-to-use platform. Plus, enjoy flat-rate pricing—your price stays the same no matter how big your list gets.

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Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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