That first email asking for a discovery call is more than just an introduction—it's the start of a potential relationship.
Working from a template gives you a solid foundation. This way, you can skip the stress of what to write and focus on personalizing your message to make a genuine connection.
<template>
Subject: Quick question about [Their Company Name]
Hi [Prospect's Name],
I came across [Their Company Name] and was impressed by [mention something specific, like a recent project, article, or accomplishment].
At Flodesk, we help creators and businesses design emails that people love to open. I noticed you're working on [a relevant goal or project], and I had a few ideas for how you could potentially [achieve a specific benefit, e.g., increase engagement with your audience through better design].
Would you be open to a brief 15-minute chat next week to explore if this could be a good fit for you? No pressure at all if the timing isn't right.
Best,
[Your Name]
[Your Title]
[Your Company Name]
</template>
<template>
Subject: Following up
Hi [Prospect's Name],
I'm following up on the email I sent last week. I was looking at [Their Company Name] again and had a few thoughts on how you could use email design to [achieve a specific goal, e.g., build a stronger community].
We help businesses like yours create simple, beautiful emails that stand out. It's all about giving you the tools to connect with your audience in a more meaningful way.
Would you be open to a 15-minute call to see if it’s a good fit? Let me know what you think.
Best,
[Your Name]
[Your Title]
[Your Company Name]
</template>
<template>
Subject: A simpler way to design emails for [Their Company Name]
Hi [Prospect's Name],
I saw your recent work on [mention a specific project or campaign] and was thinking about the challenge of creating emails that both look great and perform well.
At Flodesk, our entire focus is on helping businesses like yours design beautiful emails without needing a team of developers or designers. We provide intuitive tools that empower you to build campaigns that connect with your audience and drive results.
I have a few specific ideas on how a design-forward approach could help you achieve [mention a relevant business goal, e.g., higher engagement or brand consistency]. Would you be open to a 15-minute call next week to discuss them?
Best,
[Your Name]
[Your Title]
[Your Company Name]
</template>
<template>
Subject: A thought on [Their Company Name]'s email strategy
Hi [Prospect's Name],
I've been following your work at [Their Company Name] and know that [mention a common pain point, e.g., creating consistently on-brand emails] can be a persistent challenge, especially when you're focused on growth.
Many businesses find themselves spending more time wrestling with clunky email builders than actually connecting with their audience. At Flodesk, we built our platform to solve that specific problem. We give you intuitive, design-forward tools to create beautiful campaigns that look great on any device, without needing any technical skills.
If this resonates with you, would you be open to a 15-minute call next week? I can walk you through how it works and see if it could help streamline your process.
Best,
[Your Name]
[Your Title]
[Your Company Name]
</template>
<template>
Subject: Connecting with the right person at [Their Company Name]
Hi [Contact's Name],
I'm writing in the hope you can point me in the right direction. I was looking into [Their Company Name] and was impressed by [mention a specific project or company achievement].
At Flodesk, we provide intuitive tools for businesses to design emails that people actually enjoy opening. I believe the person on your team responsible for [e.g., brand communications or email strategy] would find our platform particularly useful.
Would you be the right person to speak with about this? If not, could you please introduce me to the correct colleague? Any guidance would be greatly appreciated.
Best,
[Your Name]
[Your Title]
[Your Company Name]
</template>
Now that you have these five discovery call email templates, you're ready to start making connections. At Flodesk, we believe the tools you use should be just as straightforward. We offer intuitive email marketing tools for small businesses, helping you grow your email list without needing any coding or design skills. You can create, send, and automate emails that engage your audience and support your business goals.
Our platform gives you a simple email builder, powerful automations, and beautifully designed forms. It’s everything you need for effective email marketing, all in one place and without the usual complexity. Thousands of businesses already use Flodesk to send emails that are both well-designed and high-performing, empowering beginners and experts alike to connect with their audiences in a more meaningful way.
These templates provide a clear path for your outreach, removing the guesswork so you can focus on the connection. We built Flodesk with that same principle, giving you intuitive tools to design emails that look and feel like your brand.
When you’re ready to create emails that people enjoy opening, you can get started with Flodesk. See for yourself how simple and effective your email marketing can be.
Stunning email marketing and automation tools to bring your brand to life and scale your small business.
