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Curated Emails: 10 Great Examples (& Other Tips)

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In this article, you'll find 10 email examples for Curated that have been sent to customers from various companies. Seeing these examples can help you understand what works and inspire your own email designs.

What should go into Curated emails?

A good Curated email is visually appealing and highly organized, featuring a clean layout with engaging content that is easy to navigate. The most important elements include a compelling subject line, concise summaries, and relevant links that drive reader engagement.

  • Compelling Subject Line: Grab attention with phrases like "Top Reads of the Week" or "Must-Know Industry Updates".
  • Engaging Introduction: Start with a friendly greeting and a brief overview, such as "Hey there! Here are the top stories you can't miss this week."
  • Concise Summaries: Provide short, impactful summaries for each article or link, using phrases like "In this article, you'll learn..." or "Discover the latest trends in...".
  • Relevant Links: Include links that are directly related to the content, using clear call-to-action phrases like "Read more" or "Explore now".
  • Visual Appeal: Use high-quality images and a clean, uncluttered layout to make the email aesthetically pleasing.
  • Personal Touch: Add a personal note or sign-off, such as "Happy reading!" or "Cheers, [Your Name]".

Let's jump into it and explore 10 email examples of good Curated emails!

10 Curated Email Examples

1) Cool Stuff

Cool Stuff

Cool Stuff's email titled "⚡️ Search just got 10x better" is a prime example of a well-curated email. It stands out due to its clear and compelling subject line, concise and engaging content, and visually appealing layout, making it highly effective in capturing and retaining reader interest.

2) Methodical Coffee

Methodical Coffee

Methodical Coffee's email titled "☕️ Our Team's Top Picks" is a stellar example of a well-curated email. It excels due to its engaging subject line, concise and informative content, and visually appealing layout, making it highly effective in capturing and retaining reader interest.

3) Old Pal

Old Pal

Old Pal's email titled "Cannabis x Romance ❤️‍🔥" is a great example of curated content, offering a well-selected mix of information and products that resonate with their audience. Its engaging subject line and visually appealing layout make it highly effective in capturing and retaining reader interest, showcasing the brand's ability to deliver relevant and thoughtfully chosen content.

4) Stocksy United

Stocksy United

Stocksy United's email titled "Love, Pride, and Family" stands out as a curated email due to its compelling subject line and thoughtfully selected content that resonates with its audience. The email's visually appealing layout and engaging summaries make it highly effective in capturing and retaining reader interest, showcasing the brand's ability to deliver relevant and meaningful content.

5) Daily Passport

Daily Passport

Daily Passport's email titled "Under the Radar Ideas for Summer Vacation" excels in capturing reader interest with its unique and intriguing subject line. The company did a good job by providing concise, engaging content and visually appealing images that inspire readers to explore new vacation ideas, making the email both informative and visually stimulating.

6) CREME

CREME

CREME's email titled "New recipes on CREME this week" is a standout example of curated content, offering a well-organized selection of new recipes that cater to their audience's interests. Its engaging subject line and visually appealing layout make it highly successful in capturing and retaining reader interest, showcasing the brand's ability to deliver relevant and thoughtfully chosen content.

7) Batch

Batch

Batch's email titled "Not just for bachelorette parties 👀" is a prime example of effective curated content. Its engaging subject line captures attention immediately, while the well-organized and visually appealing layout ensures that readers are drawn in and motivated to explore the content further.

8) Conceptseeker

Conceptseeker

Conceptseeker's email titled "New Issue 120" is a prime example of curated content, offering a well-organized selection of articles that cater to their audience's interests. Its engaging subject line and visually appealing layout make it highly successful in capturing and retaining reader interest, showcasing the brand's ability to deliver relevant and thoughtfully chosen content.

9) Inspiration Travel

Inspiration Travel

Inspiration Travel's email titled "Your Bar Harbor Inspiration Guide is here" stands out with its clean and organized layout, making it easy for readers to navigate. The use of a clear and concise subject line, along with visually appealing design elements, ensures that the email captures and retains reader interest effectively.

10) Spotify

Spotify

Spotify is a digital music service that gives you access to millions of songs and personalized playlist recommendations. The email is great because it offers personalized playlist recommendations tailored to the user's taste, making the content highly relevant and engaging. This level of personalization can increase user satisfaction and engagement with the service.

Why you should use Flodesk to help create your emails

With Flodesk, creating stunning Curated emails is a breeze. Its intuitive design tools and beautiful templates empower you to craft visually appealing emails that captivate your audience effortlessly. Elevate your email game with Flodesk's simplicity and aesthetic charm!

What is Flodesk?

Flodesk is the world’s easiest-to-use email marketing platform, empowering small businesses to grow and monetize their email lists with beautifully designed campaigns. Create, send, and automate emails that increase engagement and boost sales, with zero coding or design skills required. Trusted by more than 100,000 businesses worldwide, Flodesk is the top choice for creatives who want advanced features without the headache. And with flat-rate pricing, there are no extra costs as your email list grows.

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Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

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Flodesk Team
ABOUT THE AUTHOR
Flodesk Team

Flodesk Team is passionate about empowering entrepreneurs and businesses to create stunning, effective emails. With expertise in email marketing, automation, and design, we’re here to share insights, tips, and strategies to help you grow your brand.

Discover what you can do with Flodesk

Stunning email marketing and automation tools to bring your brand to life and scale your small business.

TRY IT FREE